[New Product] Support your daily refreshing habit with "Apple Cider Vinegar x Enzymes"! Maruman H&B to release 'SUGAR CLEAR' powdered beverage on Saturday, March 28th.

Maruman H&B Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; President: Katsuhiko Mizota) will launch "SUGAR CLEAR" nationwide at drugstores and other retailers starting Saturday, March 28, 2026.

"Deliciously Refreshing for Your Body!" Introducing "SUGAR CLEAR," a new product that supports daily health and beauty with apple cider vinegar x enzymes!

In modern life, with the ease of dining out, many people tend to overeat. Why not incorporate this delicious and easy-to-continue product into your daily routine?

"SUGAR CLEAR" is a lightly carbonated vinegar drink that dissolves in water. By combining apple cider vinegar, which has recently garnered attention for its ability to suppress post-meal blood sugar spikes and improve gut health, with wheat-derived enzymes, which are still rare in the market, it simultaneously provides blood sugar and gut care, along with digestive and metabolic support from enzymes. Furthermore, it's sugar-free, contains 18kcal per sachet, and comes in convenient individual packets, making it easy to drink.

[Key Ingredients and Features]

・ Apple Cider Vinegar: Uses apple cider vinegar, noted for its ability to suppress post-meal blood sugar spikes, as a main ingredient. Also expected to support gut health.

・ Grain Enzymes (Wheat-derived enzymes): Helps break down the three major nutrients (carbohydrates, proteins, and fats) and supports the improvement of gut health.

・ Lactic Acid Bacteria + Indigestible Components: Combines spore-forming lactic acid bacteria with prebiotics to support the maintenance of a balanced gut flora.

・ Carbohydrate Care Ingredients: Contains white kidney bean, Gymnema, green tea extract, chitosan, and more to support carbohydrate management during meals.

・ Vitamins C & E: Contains vitamins with antioxidant properties. Vitamin C can be efficiently absorbed when combined with vinegar.

[Recommended for those who]

・ Are concerned about their dietary balance

・ Frequently eat out or consume processed foods

・ Prefer carbohydrates and fried foods

・ Aim for a refreshing feeling

・ Want to incorporate diverse ingredients into their daily diet

・ Are conscious of their gut environment

・ Want to live a healthy daily life

[Market Trends]

・ The apple cider vinegar market in Japan is projected to grow at a compound annual growth rate (CAGR) of 6.2% from 2025 to 2035.

※Source: H&I Global Research

・ Growing interest in functional food ingredients and natural remedies, and increasing health consciousness in Japan.