Astamuse Re-holds Webinar for New Business Development Managers in Large Corporations: "The State and Assessment of New Businesses in Large Corporations and Organizations ~ Differences from Startup New Business Creation ~"
Astamuse will re-hold a free webinar for corporate planning, business strategy, and new business development personnel, focusing on how to approach and assess new businesses in large organizations, highlighting differences from startups. Archive videos will be provided.
📋 Article Processing Timeline
- 📰 Published: March 31, 2026 at 19:19
Astamuse Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; President and CEO: Ayumu Nagai) will re-hold a free webinar on Tuesday, April 14, 2026, from 12:00 to 13:00, targeting managers and personnel involved in corporate planning, business strategy, and new business development. The webinar is titled "The State and Assessment of New Businesses in Large Corporations and Organizations ~ Differences from Startup New Business Creation ~".

▼Click here to register (Free)
https://www.astamuse.co.jp/event/35374/
※Those who register will receive an archive video later. Furthermore, those who complete the survey can download the slide materials. Please register even if you cannot attend on the day.
▼Overview
In recent years, various methodologies for exploring and realizing new business themes have been shared and published. However, many large corporations may find themselves in the following situations even when trying to implement these methods:
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Are you a person in charge of new business development, facing declining or faltering core business growth, or are you in charge of new business development while your core business is growing steadily in the tens of billions to trillions of yen range, and have you been told that new businesses of several hundred million to one billion yen are worthless within the company?
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In your past career, have you been able to create deepening innovations by listening closely to the voices of customers and clients, but because management has no successful experience in creating businesses worth tens of billions of yen in new fields, have you been immediately asked for ROI explanations for new business initiatives?
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Have you proceeded with business development in accordance with the latest new business development methods such as agile development, lean startup, and open innovation (CVC collaboration), but feel that you cannot create new businesses of several hundred million yen or more?
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Is the decision-making speed slow, the commitment of human resources to business and the problems to be solved is thin, and the business has become like a degraded version of a startup, failing to leverage the strengths of a large corporation, making you feel that you are losing the advantages and identity of a large enterprise?
This webinar targets such new business executives and managers in large corporations. By sharing why these situations occur, including the characteristics of management decision-making in large corporations, the impact within large organizations, ROI metrics unique to large enterprises, and the applicable and difficult aspects of startup new business creation methods, we will introduce solutions and perspectives to avoid falling into the above situations and break through them.
※Astamuse possesses one of the world's largest databases of markets/challenges and technologies/solutions (comprising government/fund investments, grants, research papers, patents, startups, regulatory information, impact information, etc., from 193 countries and 39 languages). We support new business creation and management for over 400 diverse domestic and international large corporations.
※This lecture will be a recorded distribution of a past webinar video.
▼Recommended for
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Personnel and executives in charge of new business development in large corporations and organizations who feel a vague sense of discomfort or limitations with their current approach.
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Those who wish to understand the essence of decision-making methods and organizational theories that lead to a certain scale of business, beyond just the methodologies for launching new businesses.
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Those who want to understand how to grow and strategize new businesses unique to large corporations, which cannot be done by startups.
▼Event Outline
【Title】The State and Assessment of New Businesses in Large Corporations and Organizations ~ Differences from Startup New Business Creation ~
【Date and Time】Tuesday, April 14, 2026, 12:00-13:00
【Format】Zoom
【Participation Fee】Free
【Target Audience】Personnel in charge of corporate planning, business strategy, and new business development
※Please note that we may refuse participation from competitors or individuals who do not meet the target audience criteria.
【Capacity】500 participants
【How to Apply】Please apply from the link below.
https://www.astamuse.co.jp/event/35374/
※Those who register will receive an archive video later. Furthermore, those who complete the survey can download the slide materials. Please register even if you cannot attend on the day.
▼Speaker

Astamuse Co., Ltd.
President and CEO
Ayumu Nagai
< Biography >
Founded Astamuse while pursuing graduate studies. Built one of the world's largest databases for visualizing intangible assets, covering over 700 million items from 193 countries and 39 languages. Based on 136 self-defined "growth areas" and 105 "social issues" that humanity must solve in line with SDGs, launched businesses in new business/open innovation support, future strategy building using data, SaaS for social issue resolution support, and corporate value/intangible asset valuation through data analysis. Has delivered numerous lectures on new business strategy, future forecasting, and R&D/IP strategy for cutting-edge technologies (e.g., quantum, space, 3D printers) at various universities (including the University of Tokyo, Kyoto University, Tokyo Institute of Technology) and organizations such as the Graduate School of Project Design, the Cabinet Office, the Ministry of Economy, Trade and Industry, the Japan Patent Office, and Keizai Doyukai. Completed graduate studies in Systems and Quantum Engineering at the University of Tokyo.
▼How to Participate
(1) Apply from the URL below
https://www.astamuse.co.jp/event/35374/
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(2) Check your invitation email
An invitation email will be automatically sent upon application. Please keep the email containing the participation URL and password until the event day.
※Participation is possible from mobile devices, but participation via PC is recommended.
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(3) Participate on the day
Click "Join from here" in the invitation email to participate.
※Please note that we may refuse participation from competitors or individuals who do not meet the target audience criteria.
※Those who register will receive an archive video later. Furthermore, those who complete the survey can download the slide materials. Please register even if you cannot attend on the day.
▼Inquiries regarding this matter
Astamuse Co., Ltd. Public Relations Department
FAQ
What is the main purpose of this webinar?
To explain the challenges of new business development in large corporations and organizations, considering the differences with startups, and to provide concrete solutions and perspectives.
Who is the target audience?
The target audience includes personnel in corporate planning, business strategy, and new business development.
Is participation free of charge?
Yes, it is free. A recorded archive video will be sent to registrants later.