[Industry-Academia Collaboration] Bunkyo University Shonan Research Institute Symposium: Academic Research Team Presents on "Case Studies in Research from a Marketing Challenge Perspective: The Development Secrets of 'Sellable' Products"
Asumark's academic research team presented at Bunkyo University's Shonan Research Institute Symposium, sharing insights and case studies on developing 'sellable' products from a marketing challenge perspective. This collaboration highlights the synergy between industry expertise and academic research.
📋 Article Processing Timeline
- 📰 Published: April 9, 2026 at 03:15
- 🔍 Collected: April 8, 2026 at 19:00
- 🤖 AI Analyzed: April 20, 2026 at 12:52 (281h 52m after Collected)
Asumark Inc.'s academic research team presented and lectured at the Bunkyo University Shonan Research Institute Symposium held on Tuesday, October 14, 2025.
Under the title "Case studies in research from a marketing challenge perspective: The development secrets of 'sellable' products," the Asumark academic research team (Tomita, Hirasawa) introduced the research process and stories behind the creation of hit products, incorporating numerous case examples.
## Presentation Overview
### Symposium Outline
Date: Tuesday, October 14, 2025
Location: Bunkyo University Shonan Research Institute
Symposium Name: Shonan Research Institute Symposium
Duration: 90 minutes
Speakers: Asumark Inc. Academic Research Team (Koki Tomita, Yuki Hirasawa)
### Program Structure
* What is Marketing Research?
* What can be understood from research?
* Development secrets of "sellable" products
* What is a research company? Working at a research company
* Q&A
**Photos of participants**:
From left: Shonan Research Institute Director Ishii, Bunkyo University Faculty of Information Sciences Professor Ohashi, Asumark Tomita, Asumark Hirasawa, Bunkyo University Faculty of Health and Nutrition Professor Asakawa, Asumark Takenaka, Asumark Shikan.
We received concluding remarks from Shonan Research Institute Director Ishii.
Under the title "Case studies in research from a marketing challenge perspective: The development secrets of 'sellable' products," the Asumark academic research team (Tomita, Hirasawa) introduced the research process and stories behind the creation of hit products, incorporating numerous case examples.
## Presentation Overview
### Symposium Outline
Date: Tuesday, October 14, 2025
Location: Bunkyo University Shonan Research Institute
Symposium Name: Shonan Research Institute Symposium
Duration: 90 minutes
Speakers: Asumark Inc. Academic Research Team (Koki Tomita, Yuki Hirasawa)
### Program Structure
* What is Marketing Research?
* What can be understood from research?
* Development secrets of "sellable" products
* What is a research company? Working at a research company
* Q&A
**Photos of participants**:
From left: Shonan Research Institute Director Ishii, Bunkyo University Faculty of Information Sciences Professor Ohashi, Asumark Tomita, Asumark Hirasawa, Bunkyo University Faculty of Health and Nutrition Professor Asakawa, Asumark Takenaka, Asumark Shikan.
We received concluding remarks from Shonan Research Institute Director Ishii.