No Need to Give Up Snacks! Asken Launches Its First Sweets Recipe Book: 'Asken Official: The Complete Guide to 200kcal Sweets'

株式会社asken (Headquarters: Shinjuku, Tokyo; President: Hiroshi Nakajima), the developer and operator of the AI diet management app 'Asken,' which has over 13 million cumulative members and is No.1 in Japan, announced that it began pre-orders for its first sweets recipe book, 'Asken Official: The Complete Guide to 200kcal Sweets' (Published by Wani Books Co., Ltd.), on March 31, 2026.

Amazon URL: https://www.amazon.co.jp/dp/4847076524

Overview of 'Asken Official: The Complete Guide to 200kcal Sweets' While it is often thought that one must give up snacks during a diet, a survey conducted by our company revealed that about 80% of users who achieved their target weight reported that they 'did eat snacks.' The secret to sustaining a diet is not to force yourself to give up snacking, but to incorporate it 'wisely.'

'Asken' recommends 'around 200kcal' as a daily snack guideline. Based on this concept, this book carefully selects recipes for sweets that can be made at 200kcal or less, satisfying both body and mind. No special tools or ovens are required, and all recipes are easy to make. It includes many popular sweets such as cheesecakes and brownies.

This book is highly recommended for those who 'love sweets' and 'find healing in daily treats,' as it is a volume that has thoroughly researched both taste and health.

Commemorating the Publication: 'Mirai-san' Appears as a Pastry Chef To commemorate the publication, 'Mirai-san,' the nutritionist character of 'Asken,' will appear for the first time dressed as a pastry chef. She will not only appear in the book but will also deliver the appeal of the book through in-app notifications and social media.