asken Inc. (Shinjuku-ku, Tokyo; President: Hiroshi Nakajima; hereinafter "the Company"), which develops and operates "Asken", Japan's No.1 AI diet management app with over 13 million cumulative members, announced that pre-orders for its first sweets recipe book "Asken Official: Encyclopedia of 200kcal Sweets" (Publisher: Wani Books Co., Ltd., hereinafter "this book") started today, Tuesday, March 31, 2026.

Amazon URL: https://www.amazon.co.jp/dp/4847076524

Overview of "Asken Official: Encyclopedia of 200kcal Sweets" While it is often thought that one must "hold back on snacks" during a diet, a questionnaire survey conducted by the Company revealed that approximately 80% of users who achieved their target weight answered that they "snacked" (*). The secret to long-lasting dieting is not to forcibly hold back on snacking, but to incorporate it "smartly."

"Asken" recommends "around 200kcal" of the total energy intake as a guideline for daily snacking. Based on this concept, this book carefully selects sweets recipes that can be made at around 200kcal or less, satisfying both the body and mind. No special tools or ovens are required, and all of them are easy to make. It includes many popular sweets such as cheesecakes and brownies.

It is a book thoroughly researched for deliciousness and healthiness, highly recommended even for those who "love sweets" and for whom "sweets are the healing part of the day!"

*Questionnaire survey targeting 713 users who achieved their self-set target weight between January 1, 2025 and December 31, 2025 (Conducted in February 2026)

Book Overview Title: "Asken Official: Encyclopedia of 200kcal Sweets" Author: Asken Supervision: Mikiko Michie, "Asken" Registered Dietitian Price: 1,760 yen (tax included) Release Date: May 15, 2026 Publisher: Wani Books Co., Ltd.

FACT BOX

  • Source: PR TIMES
  • Category: New Product
  • Organizations: Amazon