Asahi EGA BEER to be released nationwide in limited quantities starting June 2

Asahi Breweries, Ltd. announced the nationwide limited release of 'Asahi EGA BEER,' a product co-developed with the entertainer Egashira 2:50, starting June 2. The beer was developed under the concept of 'a beer for beer lovers, seriously crafted with beer lover Egashira 2:50.' It features a rich body, aroma, and bitterness derived from six types of hops. By using the same yeast as 'Super Dry,' it achieves a crisp, clean finish. Following a successful test run in September 2025, the product returns with a refreshed package design. The design uses red, white, silver, and black, with a special 'Peeking Ega-chan' graphic featured on the 500ml cans.