Ryo Narita Appears in New TVCM for 'Black Nikka Clear Highball'
Asahi Breweries will air a new TV commercial for 'Black Nikka Clear Highball,' titled 'Clear Time,' starring actor Ryo Narita, starting May 1st. The campaign aims to expand the highball and whisky drinking demographic with the product's clear, smooth taste achieved by using non-peated malt to suppress smokiness.
📋 Article Processing Timeline
- 📰 Published: May 1, 2026 at 19:00
- 🔍 Collected: May 1, 2026 at 10:31
- 🤖 AI Analyzed: May 1, 2026 at 22:38 (12h 7m after Collected)
Asahi Breweries, Ltd. (Headquarters: Tokyo; President: Kazuo Matsuyama) will begin airing a new TV commercial for 'Black Nikka Clear Highball,' titled 'Clear Time,' starting May 1st. Actor Ryo Narita has been appointed as the CM character.
The 'Clear Time' commercial depicts a scene where Narita invites friends to his atelier. With the narration, 'Clear time begins,' he enjoys a pleasant time with 'Black Nikka Clear Highball' in hand. The 'King of Blenders' mustache, a symbol of the 'Black Nikka' brand, then appears on Narita's face. This commercial aims to express the 'natural and pleasant daily life' that 'Black Nikka Clear Highball' and 'Black Nikka Clear' wish to deliver, by portraying a relaxed and natural enjoyment.
'Black Nikka Clear Highball' is a canned highball based on the blended whisky 'Black Nikka Clear,' which uses non-peated malt to intentionally suppress smokiness. It has a clear, smooth taste that is easy to drink and pairs well with any meal. This year, 'Black Nikka Clear' adopts 'Clear time begins.' as its new message, and through the launch of the canned highball and limited-time events, it will communicate the appeal of highballs and whisky, working to expand the whisky drinking demographic.
Reference: Performer Profile
Name: Ryo Narita
Born November 22, 1993, in Saitama Prefecture. Started his career in 2013 as an exclusive model for fashion magazine 'MEN'S NON-NO,' and made his acting debut the following year in the drama 'FLASHBACK.' Recent major appearances include the movie series 'Smartphone o Otoshita dake na no ni' (2018, 2020, 2024), 'Ame no Naka no Yokujō' (2024), 'Black Showman' (2025), '#Kakusan' (2026); and dramas 'Tenshoku no Maō-sama' (KTV/2023), 'Furitsumore, Kodoku na Shi yo' (YTV/2024), 'Hatsukoi DOGs' (TBS/2025), 'Fuyu no Nankasa, Haru no Nankane' (NTV/2026).
'Black Nikka Clear' Brand Site: https://www.nikka.com/brands/blacknikkaclear/
The 'Clear Time' commercial depicts a scene where Narita invites friends to his atelier. With the narration, 'Clear time begins,' he enjoys a pleasant time with 'Black Nikka Clear Highball' in hand. The 'King of Blenders' mustache, a symbol of the 'Black Nikka' brand, then appears on Narita's face. This commercial aims to express the 'natural and pleasant daily life' that 'Black Nikka Clear Highball' and 'Black Nikka Clear' wish to deliver, by portraying a relaxed and natural enjoyment.
'Black Nikka Clear Highball' is a canned highball based on the blended whisky 'Black Nikka Clear,' which uses non-peated malt to intentionally suppress smokiness. It has a clear, smooth taste that is easy to drink and pairs well with any meal. This year, 'Black Nikka Clear' adopts 'Clear time begins.' as its new message, and through the launch of the canned highball and limited-time events, it will communicate the appeal of highballs and whisky, working to expand the whisky drinking demographic.
Reference: Performer Profile
Name: Ryo Narita
Born November 22, 1993, in Saitama Prefecture. Started his career in 2013 as an exclusive model for fashion magazine 'MEN'S NON-NO,' and made his acting debut the following year in the drama 'FLASHBACK.' Recent major appearances include the movie series 'Smartphone o Otoshita dake na no ni' (2018, 2020, 2024), 'Ame no Naka no Yokujō' (2024), 'Black Showman' (2025), '#Kakusan' (2026); and dramas 'Tenshoku no Maō-sama' (KTV/2023), 'Furitsumore, Kodoku na Shi yo' (YTV/2024), 'Hatsukoi DOGs' (TBS/2025), 'Fuyu no Nankasa, Haru no Nankane' (NTV/2026).
'Black Nikka Clear' Brand Site: https://www.nikka.com/brands/blacknikkaclear/