Support for the Creation of 'E-bike Wide-Area Touring Tourism Content' in the Minami-Kiso Area, Nagano Prefecture
Aru Tokoro ni ga supports the creation of E-bike tourism content in Minami-Kiso, Nagano.
📋 Article Processing Timeline
- 📰 Published: March 30, 2026 at 17:00
- 🔍 Collected: March 30, 2026 at 09:00
- 🤖 AI Analyzed: April 15, 2026 at 09:56 (384h 55m after Collected)
Aru Tokoro ni Co., Ltd. (CEO: Chihori Kono) has provided support for the development of new tourism courses and the creation of tour and tourism experience content in the Minami-Kiso (Minami-Kiso ~ Okua Village) area of Nagano Prefecture.
Our company, which supports regional tourism development, has collaborated with Atera Blue Co., Ltd. and Mr. Fukuda, who operates Kashiwaya Inn, to develop and commercialize wide-area touring tourism content utilizing E-bikes in Okua Village, Kiso District, Nagano Prefecture.
The 'Minami-Kiso Long Trail,' developed through this project, is scheduled to begin accepting reservations from 2026.
▼ Minami-Kiso Long Trail Official Reservation Site
https://minamikiso-longtrail.com/
Support for this project has included everything from refining regional resources to pre-project research, data analysis, product design, demonstration, wide-area collaboration, and web/SNS promotion.
This initiative was undertaken as a model case aiming to transition from transit tourism to stay-based tourism.
Transition to 'Wide-Area Touring' Tourism
This project utilizes E-bikes (electric-assist bicycles) to design wide-area touring routes that connect previously difficult-to-access rural areas, forest roads, and villages.
To encourage visits to previously inaccessible hidden gems and local shops, we promoted exposure through map creation and SNS promotion.
Additionally, we planned a woodworking experience called 'Dōso-jin Carving' for visitors to enjoy during their stay. A monitor tour was conducted with the participation of woodworking instructor Shuhei Kunimura.
The Dōso-jin carvings created can also be donated for exhibition as landmarks along the future long trail.
The appeal of Dōso-jin carving lies not only in the experience itself but also in the fact that participants' creations become part of the scenic route.
＜Main Support Contents in This Project＞
■ Marketing Operations
- Analysis of tourism dynamics and visitor trends in surrounding areas / Clarification of target demographics
- Expansion of SNS/Web exposure / Design of reservation pathways
- MAP and Logo production
FAQ
What is the main goal of this project in the Minami-Kiso area?
The main goal is to support the creation of 'E-bike Wide-Area Touring Tourism Content' and develop new tourism courses, aiming to shift from transit tourism to stay-based tourism.
What is the 'Minami-Kiso Long Trail'?
It is a new wide-area touring route developed using E-bikes, connecting rural areas, forest roads, and villages. Reservations are expected to start in 2026.
What kind of experience is offered as part of the tourism content?
A woodworking experience called 'Dōso-jin Carving' is offered, where participants can carve their own Dōso-jin figures, which can also serve as landmarks for the trail.
Who is supporting this project?
The project is supported by Aru Tokoro ni Co., Ltd., in collaboration with Atera Blue Co., Ltd. and Mr. Fukuda of Kashiwaya Inn.
When will the 'Minami-Kiso Long Trail' be available for booking?
Reservations are scheduled to begin in 2026.