━━━━━━━━━━━━━━━━━━━━━━━━ Arty Intelligence Lab. (Representative: Tsuyoshi Hashiguchi), a company specializing in generative AI consulting, conducted an experimental verification project themed "To what extent can generative AI be practically applied in the creative domain?" This project involved co-creating the entire book production process, from planning and writing to proofreading, illustration generation, and promotion design, using generative AI. The resulting book, "Dissecting Foreign Companies' Sales: A New Manual," achieved simultaneous #1 rankings in Amazon's "Sales & Marketing," "Career," and "Organizational Theory" categories. ━━━━━━━━━━━━━━━━━━━━━━━━ Dissecting Foreign Companies' Sales: A New Manual (Kindle Edition: ¥1,250 / Paperback Edition: ¥1,980)
━━━━━━━━━━━━━━━━━━━━━━━━ About the Book This book is authored by an individual who previously served as an Executive Officer at Google Japan, documenting the realities of sales organizations within foreign IT companies. It's not a dry "how-to" guide but is conceptualized as "half entertainment," resonating with a wide audience, from those with foreign company experience to newcomers, who have reacted with "that's so true" and "a world I didn't know." The book's distinctiveness lies not only in its content but also in the integration of generative AI throughout its entire production process. From the planning stage to writing, proofreading, illustration generation, and promotion design, multiple generative AI tools were used in parallel across all phases. Background of the Verification Experiment: Consultants "Try It Themselves" Arty Intelligence Lab. is a consulting firm that supports the adoption and utilization of generative AI in Japanese small and medium-sized enterprises. Representative Hashiguchi, with the philosophy that "if you're going to talk about the potential of generative AI, you should test it yourself in the most challenging areas," chose non-technical domains such as writing, editing, and promotion as the stage for this experiment. Leveraging firsthand information on sales organizations in foreign IT companies accumulated during his tenure as an Executive Officer at Google Japan, the theme was developed. By combining existing column assets with generative AI, the entire process from planning to publication and promotion was executed seamlessly. Production Process Utilizing Generative AI Tools Used Claude (Writing/Proofreading) / Gemini (Overall Review/Structure Check) / ChatGPT (Strategy Brainstorming) / Cursor (AI Integrated Editor) / Nano Banana Pro (Illustration Generation) / Gemini Canvas (Promotion Design) / Perplexity (Information Research) / Genspark (Cover Generation) Production Flow ・Planning & Structure Design: Persona setting, uniqueness verification, and chapter structure design were brainstormed with Claude and Gemini.
・Writing: Approximately 80% was written by the author (smartphone voice input + Cursor), with the remaining 20% handled by generative AI. AI was used for generating glossaries and the core structure of columns.
・Proofreading & Structure Check: The entire text was checked for logical consistency and typos using Gemini, followed by detailed proofreading for each chapter.
・Illustration & Cover Creation: Illustrations were generated using Nano Banana Pro (Imagen), and the cover was completed with Genspark in a near one-shot success.
・Promotion Design: Advertising budget allocation, SNS strategy, and launch schedule were designed using Gemini Canvas. Price strategies were developed in parallel with ChatGPT and Claude.
FACT BOX
- Source: PR TIMES
- Category: News