Former Yokohama DeNA BayStars Manager Daisuke Miura Appointed as 'Yokohama Harbour Ambassador' Effective April 1, 2026 — Sharing a Passion for 'Always Yokohama' to Promote the City's Charm Together

Ariake Co., Ltd. has announced that former Yokohama DeNA BayStars manager Daisuke Miura will serve as the 'Yokohama Harbour Ambassador' starting April 1, 2026. The partnership aims to promote the charm of Yokohama through various events, including the upcoming 'The Yokohama Parade 2026' and a new television commercial.
partnershipNQ 50/100出典:PR Times

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  • 📰 Published: April 2, 2026 at 01:00
  • 🔍 Collected: April 1, 2026 at 16:47
  • 🤖 AI Analyzed: June 2, 2026 at 13:02 (1484h 14m after Collected)
Ariake Co., Ltd. (36 Nihon-odori, Naka-ku, Yokohama; President: Takahiro Fujiki) is pleased to announce that former Yokohama DeNA BayStars manager Daisuke Miura will be appointed as the 'Yokohama Harbour Ambassador' effective Wednesday, April 1, 2026. We look forward to energizing Yokohama together with Daisuke Miura, who shares our sentiment of 'Always Yokohama.'

◆ The Path to Appointing the 'Yokohama Harbour Ambassador'
Upon his retirement as an active player, Mr. Miura left a message that remains in the hearts of many fans: 'From here on out, Daisuke Miura will always be in Yokohama. Yoroshiku!!' His commitment to walking alongside the city of Yokohama resonates with our company's mission of promoting the city's charm through our signature souvenir, 'Yokohama Harbour.'

In 2016, our company aired a television commercial featuring Mr. Miura following his retirement. The project, born from our shared deep affection for Yokohama, received a tremendous response. Now, we are teaming up once again, with Mr. Miura taking on the role of 'Yokohama Harbour Ambassador.' We aim to further revitalize the region by widely promoting the appeal of both Yokohama Harbour and the city of Yokohama itself.

◆ Comment from Daisuke Miura
I am Daisuke Miura, and I have been appointed as the 'Yokohama Harbour Ambassador.' Since coming to Yokohama at the age of 18, I have walked my entire baseball life alongside this city. For me, Yokohama is a special place where I have built my life. My family and I love Yokohama, and I feel very happy to live in this city, which is chosen by so many as the 'number one city to live in.'

I am very happy to be involved with 'Yokohama Harbour,' a confection that represents Yokohama. My feeling of being 'devoted to Yokohama' will never change. Together with the team at Yokohama Harbour, I hope to do my small part to help energize the city and share the charm, vitality, and warmth of Yokohama with as many people as possible. Thank you for your support.

◆ Scheduled to Participate in 'The Yokohama Parade 2026'!
Mr. Miura is scheduled to ride on the 'Yokohama Harbour Float' alongside our employees during 'The Yokohama Parade (International Costume Parade)' to be held on Sunday, May 3, 2026. We will participate in this iconic Yokohama event to help build excitement with all the attendees. (*Please note that the event may be canceled due to unforeseen circumstances.)

◆ Appearing in the New 'Yokohama Harbour' Commercial: 'Hama Souvenir Boss' Edition!
A new commercial featuring Daisuke Miura as the 'Hama Souvenir Boss' is scheduled to be released in early May 2026. Please look forward to it.

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