Japan's Largest Self-Storage Service 'Hello Storage' Launches Special Campaign to Celebrate 10th Anniversary of Collaboration with Hello Kitty!
Arealink is launching a social media campaign on April 6th to celebrate the 10th anniversary of Hello Storage's collaboration with Hello Kitty. Participants can win Amazon gift cards and exclusive novelties by posting photos of specific signboards on X.
📋 Article Processing Timeline
- 📰 Published: April 7, 2026 at 00:00
- 🔍 Collected: April 6, 2026 at 15:30
- 🤖 AI Analyzed: April 21, 2026 at 00:38 (345h 8m after Collected)
Arealink Co.,Ltd. (Headquarters: Chiyoda-ku, Tokyo, President and Representative Director: Takayoshi Suzuki, hereinafter 'Arealink'), the operator of one of Japan's largest rental self-storage services, 'Hello Storage', will launch a campaign starting Monday, April 6th, to commemorate the 10th anniversary of its collaboration with Sanrio Co., Ltd.'s popular character, 'Hello Kitty'.
◆ Background of the '10th Anniversary Campaign of the Collaboration with Hello Kitty'
Our company has been collaborating with Hello Kitty to further increase the brand awareness of Hello Storage. Through this initiative with Hello Kitty, who is loved by a wide range of generations, our users have come to feel a sense of familiarity with our services.
As we celebrate the 10th anniversary of the start of this collaboration this year, we are rolling out an interactive campaign to commemorate the partnership, providing an opportunity for more people to feel closer to Hello Storage.
◆ Overview of the 'Target Location Exclusive Hello Kitty Signboard Photo Posting Campaign'
We have adopted an original design of Hello Kitty holding the prefectural flowers (Somei-yoshino cherry blossoms, Kakitsubata iris) for the signboards of two target properties (Tokyo and Aichi). We will hold a campaign where those who take a photo of this signboard and post it on X (formerly Twitter) will be entered into a lottery to win a prize.
- Campaign Period: Monday, April 6, 2026, 9:00 to Thursday, April 30, 2026, 23:59
- Entry Conditions:
1. Follow the official Hello Storage X account (@hellostorage88).
2. Take a photo of the signboard featuring the limited-edition Hello Kitty at the target properties.
3. Post on X with the hashtag '#ハローストレージとハローキティの看板を探そう' (Let's find the Hello Storage and Hello Kitty signboards).
* Please be sure to post from a public account.
* For the convenience of sending rewards, please enable Direct Messages (DM).
- Rewards: 10,000 yen Amazon gift cards to 10 winners selected by lottery, and a 4-piece set of Hello Storage Hello Kitty novelties to an additional 10 winners drawn from those who missed out on the first prize (20 winners in total).
- Target Properties with Original Signboards:
Tokyo (Somei-yoshino): Hello Storage Kanda-Akihabara 3
Aichi (Kakitsubata): Hello Storage Nagoya Higashi-Kataha
Please see below for details.
◆ Background of the '10th Anniversary Campaign of the Collaboration with Hello Kitty'
Our company has been collaborating with Hello Kitty to further increase the brand awareness of Hello Storage. Through this initiative with Hello Kitty, who is loved by a wide range of generations, our users have come to feel a sense of familiarity with our services.
As we celebrate the 10th anniversary of the start of this collaboration this year, we are rolling out an interactive campaign to commemorate the partnership, providing an opportunity for more people to feel closer to Hello Storage.
◆ Overview of the 'Target Location Exclusive Hello Kitty Signboard Photo Posting Campaign'
We have adopted an original design of Hello Kitty holding the prefectural flowers (Somei-yoshino cherry blossoms, Kakitsubata iris) for the signboards of two target properties (Tokyo and Aichi). We will hold a campaign where those who take a photo of this signboard and post it on X (formerly Twitter) will be entered into a lottery to win a prize.
- Campaign Period: Monday, April 6, 2026, 9:00 to Thursday, April 30, 2026, 23:59
- Entry Conditions:
1. Follow the official Hello Storage X account (@hellostorage88).
2. Take a photo of the signboard featuring the limited-edition Hello Kitty at the target properties.
3. Post on X with the hashtag '#ハローストレージとハローキティの看板を探そう' (Let's find the Hello Storage and Hello Kitty signboards).
* Please be sure to post from a public account.
* For the convenience of sending rewards, please enable Direct Messages (DM).
- Rewards: 10,000 yen Amazon gift cards to 10 winners selected by lottery, and a 4-piece set of Hello Storage Hello Kitty novelties to an additional 10 winners drawn from those who missed out on the first prize (20 winners in total).
- Target Properties with Original Signboards:
Tokyo (Somei-yoshino): Hello Storage Kanda-Akihabara 3
Aichi (Kakitsubata): Hello Storage Nagoya Higashi-Kataha
Please see below for details.