Performance x Design Housing "DUAL HOME" Reaches 20 Stores Nationwide. Launching "Next Stage" with Renewal of Franchisee Materials & Services

Partnership Recruitment Site

ARCHITECT PLANNING CO., LTD. (Headquarters: Sapporo, Hokkaido), which operates the franchise business "DUALHOME" that develops custom-built homes nationwide with the concept of "Performance x Design," has now reached a total of 20 franchise stores nationwide.

In conjunction with this, we will accelerate qualitative improvement of the brand and store expansion through a [complete renewal of materials for prospective franchisees] and [service renewal] as a new stage.

Reaching 20 Stores and Moving to the Next Stage

DUALHOME proposes home building that combines "high-level housing performance" cultivated in Hokkaido's harsh climate with "sophisticated design." This unique characteristic has been supported by construction companies nationwide, and in 2026, we have established a system of 20 stores nationwide in just about one year since its launch.

Marking this milestone, the brand will transition from mere scale expansion to a "next stage" that provides higher customer value.

Complete Renewal of Franchisee Materials

We have updated the materials for prospective franchisees by condensing the success cases and know-how of 20 stores. We will support the creation of a brand experience that is chosen by local customers, along with new franchisees scheduled to join from April onwards, by making the introduction benefits and customer acquisition/design schemes more concrete.

▼Request new materials here by entering the necessary information, and download them online.

https://dualhome.jp/partnership/catalog/

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Strengthening the "Model House Lease" Service to Accelerate Brand Adoption

DUALHOME provides a "Model House Lease" service to minimize the initial investment risk for franchise companies and support rapid business development.

We have established a leasing system that allows model houses to be operated from 150,000 yen (excluding tax) per month.

This system, which allows high-performance and highly designed homes to be utilized as exhibition spaces without being held as company assets, dramatically increases capital efficiency. By packaging the know-how for "high operation and high profitability" of the head office brand, we break through the "initial cost barrier" faced by local construction companies and strongly support proactive management.

This year, we plan to open more than 5 model houses nationwide, significantly expanding the bases where the quality of DUALHOME can be experienced firsthand. We will create opportunities across the country to directly experience the performance backed by numbers and the ingenuity of spatial design.

We will not blame rising material costs or decreased demand. DUALHOME will continue to evolve to create a new future for construction companies, together with "companies that want to take on challenges."

About DUALHOME