Performance x Design Housing 'DUALHOME' Reaches 20 Stores Nationwide. Launching the 'Next Stage' with Renewed Materials and Services for Franchisees

Architec Planning's housing franchise 'DUALHOME' has grown to 20 stores. They are renewing franchise materials and introducing a model house lease service from 150,000 JPY/month to accelerate expansion.
新製品NQ 74/100出典:PR Times

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  • 📰 Published: March 30, 2026 at 21:00
  • 🔍 Collected: March 30, 2026 at 22:56 (1h 56m after Published)
  • 🤖 AI Analyzed: April 22, 2026 at 22:58 (552h 2m after Collected)
The franchise business "DUALHOME," operated by Architec Planning Co., Ltd. (Headquarters: Sapporo, Hokkaido), which develops custom-built homes nationwide based on the concept of "Performance x Design," has recently reached a cumulative total of 20 franchised stores across the country.

Along with this, as a new stage, we will accelerate the qualitative improvement of the brand and store expansion through a "comprehensive renewal of materials for prospective franchise companies" and "service renewal."

■ Reaching 20 Stores and Moving to the Next Stage
DUALHOME proposes home building that balances "high-standard housing performance" cultivated in Hokkaido's harsh climate with "sophisticated design." This uniqueness has been supported by local builders nationwide, and in 2026, just about a year after its launch, we have built a network of 20 stores nationwide.

Taking this milestone as an opportunity, the brand will transition from mere scale expansion to the "next stage" of providing even higher customer value.

■ Comprehensive Renewal of Franchise Materials
Condensing the success stories and know-how of our 20 stores, we have updated the materials for companies considering joining the franchise. We have made the benefits of introduction, customer attraction, and design schemes more concrete, and together with the companies planning to join newly from April onwards, we will support the construction of a brand experience chosen by local customers.

▼ You can download the new material request online after entering the required information here.
https://dualhome.jp/partnership/catalog/
*PC recommended

■ Strengthening the "Model House Lease" Service to Immediately Accelerate Brand Introduction
DUALHOME offers a "Model House Lease" service to minimize the initial investment risk for franchisees and support speedy business expansion.

We have established a lease system where a model house can be operated starting from "150,000 yen per month (excluding tax)."

This system, which allows builders to utilize high-performance, well-designed homes as exhibition halls without having to hold them as their own assets, dramatically improves capital efficiency. By packaging the headquarters brand's know-how of "high utilization and high profitability," we break down the "initial cost barrier" faced by local builders and strongly back up their aggressive management.

This year, we plan to open more than 5 model houses nationwide, significantly expanding the locations where customers can actually experience the quality of DUALHOME. We will create opportunities across the country for customers to directly confirm the performance backed by data and the ingenuity of our spatial design.

We will not blame soaring material costs or declining demand. Together with "companies that want to take on challenges," DUALHOME will continue to evolve in order to create a new future for local builders.

■ About DUALHOME