Instantly Purchase Products Encountered in Hotels, Stores, and Facilities via Smartphone. Announcing 'QR Pochi' (Patent Pending), a Performance-Based Service Connecting Real Product Experiences to E-Commerce Sales.
Aqualief Inc. has launched 'QR Pochi,' a performance-based sales support service. It allows customers who experience a product in a real-world setting like a hotel or store to purchase it via a QR code, creating a new sales channel for manufacturers while eliminating inventory risk for the venue.
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- 📰 Published: May 13, 2026 at 22:10
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Aqualief Inc. (Headquarters: Hiratsuka, Kanagawa; CEO: Satoshi Hasegawa) has released 'QR Pochi' (patent pending), a performance-based sales support service that introduces products from manufacturers and e-commerce businesses at real-world touchpoints such as hotels, stores, and facilities, leading to e-commerce purchases via a QR code*.
*QR Code is a registered trademark of DENSO WAVE INCORPORATED.
'QR Pochi' is a service that connects manufacturers and e-commerce businesses who want to convey the appeal and usability of their products in a real-world setting with stores and facilities that wish to earn revenue by introducing products without holding inventory. Customers can proceed to purchase from their smartphones immediately after seeing, experiencing, or receiving an explanation about a product.
Hotels, stores, and other installation sites can introduce products without holding sales inventory and receive a pre-agreed referral fee when a purchase occurs. For manufacturers and e-commerce businesses, the feature is the ability to build a new sales channel that does not rely solely on web advertising and online customer acquisition.
As the first case study, a sales channel has been established for guests at a Tokyo hotel to order custom-made calligraphy.
Background
Currently, sales promotion in the mail-order industry is dominated by web advertising, social media, and search ads. However, securing stable customer touchpoints has become difficult due to soaring advertising costs and intensifying competition.
Furthermore, it can be challenging to fully convey a product's texture, feel, the creator's dedication, or explanations from staff through online images and videos alone. For products whose appeal is best understood by seeing, touching, or experiencing them in a physical space, online information alone often fails to lead to a purchase.
Against this backdrop, there is a demand for a new sales channel that not only helps customers discover products online but also allows them to encounter products in real-world settings like hotels, stores, and facilities, turning that experience into a purchase.
Features of 'QR Pochi'
1. Turn Hotels, Stores, and Facilities into Sales Channels
You can introduce products from manufacturers and e-commerce businesses at hotels, beauty salons, retail stores, tourist attractions, and accommodations, and guide customers to your e-commerce site via a placed QR code. Customers can proceed to purchase from their smartphones immediately after experiencing the product.
This enables manufacturers and e-commerce businesses to promote their products in a real-world setting to customer segments that are difficult to reach through web advertising and search traffic alone.
2. Installation Sites Can Introduce Products with No Inventory Risk
Unlike traditional wholesale transactions, installation sites do not need to hold sales inventory. By combining samples, a small product display, posters, or POPs with a QR code, they can introduce products while minimizing inventory risk. Hotels, stores, and other installation sites can gain a new revenue opportunity without initial costs or inventory burdens.
3. Track Results per QR Code
You can measure the number of accesses and purchase amounts for each QR code. Since you can identify which stores, facilities, promotional materials, and placement locations are leading to results, this data can be used to improve placement and presentation.
Manufacturers and e-commerce businesses can operate real-world product introductions not just as an intuitive promotion, but as a sales measure with tangible results.
Case Study
Crafort Inc. (Hiratsuka, Kanagawa) has launched a service primarily for guests at a Tokyo hotel to order custom-made 'calligraphy' via 'QR Pochi'.
Within the hotel space, a channel was created for overseas guests to encounter a uniquely Japanese product and proceed to order it on the spot from their smartphones. By turning a chance encounter during travel into a purchasing experience, it creates new customer touchpoints for manufacturers and creators, and a new, inventory-free revenue opportunity for the hotel.
Fee Structure
'QR Pochi' can be started with no initial installation fees. The cost is calculated based on sales generated through 'QR Pochi' and is, in principle, billed only to the e-commerce operator.
Initial Installation Fee
Free
System Usage Fee
5% of sales via QR Pochi
Commission to Installation Site
A pre-agreed percentage of sales is paid.
Cost to Installation Site
None
Manufacturers and e-commerce businesses can expand their sales channels while minimizing inventory risk, and installation sites can gain a new revenue opportunity without any cost burden.
Launch Campaign
To celebrate the launch, we are running a limited-time campaign. The first month's system usage fee will be free. If a contract with an installation site is concluded within one month of the usage agreement, the free period will be extended up to a maximum of three months.
Additionally, for the first 10 companies, we will provide our promotional material design creation service, normally valued at ¥30,000 (excl. tax), for free.
*The content of this campaign may be changed or terminated without notice.
Comment from the Representative
*QR Code is a registered trademark of DENSO WAVE INCORPORATED.
'QR Pochi' is a service that connects manufacturers and e-commerce businesses who want to convey the appeal and usability of their products in a real-world setting with stores and facilities that wish to earn revenue by introducing products without holding inventory. Customers can proceed to purchase from their smartphones immediately after seeing, experiencing, or receiving an explanation about a product.
Hotels, stores, and other installation sites can introduce products without holding sales inventory and receive a pre-agreed referral fee when a purchase occurs. For manufacturers and e-commerce businesses, the feature is the ability to build a new sales channel that does not rely solely on web advertising and online customer acquisition.
As the first case study, a sales channel has been established for guests at a Tokyo hotel to order custom-made calligraphy.
Background
Currently, sales promotion in the mail-order industry is dominated by web advertising, social media, and search ads. However, securing stable customer touchpoints has become difficult due to soaring advertising costs and intensifying competition.
Furthermore, it can be challenging to fully convey a product's texture, feel, the creator's dedication, or explanations from staff through online images and videos alone. For products whose appeal is best understood by seeing, touching, or experiencing them in a physical space, online information alone often fails to lead to a purchase.
Against this backdrop, there is a demand for a new sales channel that not only helps customers discover products online but also allows them to encounter products in real-world settings like hotels, stores, and facilities, turning that experience into a purchase.
Features of 'QR Pochi'
1. Turn Hotels, Stores, and Facilities into Sales Channels
You can introduce products from manufacturers and e-commerce businesses at hotels, beauty salons, retail stores, tourist attractions, and accommodations, and guide customers to your e-commerce site via a placed QR code. Customers can proceed to purchase from their smartphones immediately after experiencing the product.
This enables manufacturers and e-commerce businesses to promote their products in a real-world setting to customer segments that are difficult to reach through web advertising and search traffic alone.
2. Installation Sites Can Introduce Products with No Inventory Risk
Unlike traditional wholesale transactions, installation sites do not need to hold sales inventory. By combining samples, a small product display, posters, or POPs with a QR code, they can introduce products while minimizing inventory risk. Hotels, stores, and other installation sites can gain a new revenue opportunity without initial costs or inventory burdens.
3. Track Results per QR Code
You can measure the number of accesses and purchase amounts for each QR code. Since you can identify which stores, facilities, promotional materials, and placement locations are leading to results, this data can be used to improve placement and presentation.
Manufacturers and e-commerce businesses can operate real-world product introductions not just as an intuitive promotion, but as a sales measure with tangible results.
Case Study
Crafort Inc. (Hiratsuka, Kanagawa) has launched a service primarily for guests at a Tokyo hotel to order custom-made 'calligraphy' via 'QR Pochi'.
Within the hotel space, a channel was created for overseas guests to encounter a uniquely Japanese product and proceed to order it on the spot from their smartphones. By turning a chance encounter during travel into a purchasing experience, it creates new customer touchpoints for manufacturers and creators, and a new, inventory-free revenue opportunity for the hotel.
Fee Structure
'QR Pochi' can be started with no initial installation fees. The cost is calculated based on sales generated through 'QR Pochi' and is, in principle, billed only to the e-commerce operator.
Initial Installation Fee
Free
System Usage Fee
5% of sales via QR Pochi
Commission to Installation Site
A pre-agreed percentage of sales is paid.
Cost to Installation Site
None
Manufacturers and e-commerce businesses can expand their sales channels while minimizing inventory risk, and installation sites can gain a new revenue opportunity without any cost burden.
Launch Campaign
To celebrate the launch, we are running a limited-time campaign. The first month's system usage fee will be free. If a contract with an installation site is concluded within one month of the usage agreement, the free period will be extended up to a maximum of three months.
Additionally, for the first 10 companies, we will provide our promotional material design creation service, normally valued at ¥30,000 (excl. tax), for free.
*The content of this campaign may be changed or terminated without notice.
Comment from the Representative