[LIPS Monthly Trend Award] Catching the needs of powerful affordable cosmetics and early spring. Summer beauty trends are all set to move [April 2026]
Beauty platform "LIPS" announced its Monthly Trend Award for April 2026. The penetration of affordable cosmetics and social media-driven purchases are prominent, with Canmake ranking in two categories simultaneously. Skincare addressing spring skin concerns and hair care reflecting the straight hair boom are also attracting attention.
📋 Article Processing Timeline
- 📰 Published: April 10, 2026 at 21:00
- 🔍 Collected: April 11, 2026 at 00:24 (3h 24m after Published)
- 🤖 AI Analyzed: April 20, 2026 at 02:56 (218h 31m after Collected)
AppBrew Inc. (Headquarters: Bunkyo-ku, Tokyo; Representative Director and President: Takashi Matsuda) operates the beauty platform "LIPS," which quickly identifies and recognizes emerging trends with its "LIPS Monthly Trend Award."
In April 2026, affordable cosmetics that look high-end have permeated the general public, and the trend of social media buzz directly driving purchases has become clear. Canmake ranked simultaneously in two categories, Cosmetics and Base Makeup, indicating that trust in affordable cosmetics is becoming firmly established. In the Skincare category, demand concentrated on spring skin concerns such as clogged pores, pollen, and barrier care. In the Hair Care category, "non-setting hairspray" created an unprecedented buzz, suggesting that the straight hair boom continues to grow.
The "LIPS Monthly Trend Award" selects items calculated based on LIPS's unique logic, combined with the voting results of "Project LIPS," early adopters in the beauty domain. It is an award that quickly identifies and disseminates "trend gems" that are topics of discussion on LIPS and various social media platforms.
**■ Highlights of the "LIPS Monthly Trend Award April 2026"**
This month's biggest highlight is Canmake's simultaneous ranking in two categories: Cosmetics and Base Makeup. Both embody users' expectations of "achieving a high-quality, high-end finish with affordable cosmetics," and the transition from social media buzz to in-store purchases is rapid. The demand for high-quality affordable cosmetics is not a temporary boom but is becoming a new standard in consumer behavior.
**■ About the aggregation of "LIPS Monthly Trend Award April 2026"**
・Aggregation period: February 20, 2026 - March 19, 2026
・Target products: Products reviewed on LIPS during the above aggregation period
・Number of aggregated items: 13,747
**[Cosmetics Category] A collection of powerful affordable items. Following highlighters, will "matte blush" be the next big trend?**
In April 2026, affordable cosmetics that look high-end have permeated the general public, and the trend of social media buzz directly driving purchases has become clear. Canmake ranked simultaneously in two categories, Cosmetics and Base Makeup, indicating that trust in affordable cosmetics is becoming firmly established. In the Skincare category, demand concentrated on spring skin concerns such as clogged pores, pollen, and barrier care. In the Hair Care category, "non-setting hairspray" created an unprecedented buzz, suggesting that the straight hair boom continues to grow.
The "LIPS Monthly Trend Award" selects items calculated based on LIPS's unique logic, combined with the voting results of "Project LIPS," early adopters in the beauty domain. It is an award that quickly identifies and disseminates "trend gems" that are topics of discussion on LIPS and various social media platforms.
**■ Highlights of the "LIPS Monthly Trend Award April 2026"**
This month's biggest highlight is Canmake's simultaneous ranking in two categories: Cosmetics and Base Makeup. Both embody users' expectations of "achieving a high-quality, high-end finish with affordable cosmetics," and the transition from social media buzz to in-store purchases is rapid. The demand for high-quality affordable cosmetics is not a temporary boom but is becoming a new standard in consumer behavior.
**■ About the aggregation of "LIPS Monthly Trend Award April 2026"**
・Aggregation period: February 20, 2026 - March 19, 2026
・Target products: Products reviewed on LIPS during the above aggregation period
・Number of aggregated items: 13,747
**[Cosmetics Category] A collection of powerful affordable items. Following highlighters, will "matte blush" be the next big trend?**