New 'wants' updated every day at midnight. The momentum continues in April with a steady stream of new arrivals from antiqua.
antiqua continues its 'new arrivals every day at midnight' campaign throughout April, offering customers fresh trends and styles as soon as the date changes across their official store and major e-commerce platforms.
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- 📰 Published: March 28, 2026 at 22:30

antiqua Co., Ltd. will continue its 'new arrivals every day at midnight' campaign throughout April 2026.
Launched in March, the 'daily new arrivals' initiative received significant positive feedback, with customers saying they 'want to check every day' and are 'excited to see what comes next.'
Maintaining this momentum in April, every time the date changes, you can encounter new trends, new moods, and a new you.
New items will be released at midnight every day on our official store, Rakuten, Yahoo!, and au.
New items arrive as the date changes
It’s not just about increasing the number of items. With antiqua's 'midnight release,' brand-new items that no one has seen yet are added as soon as the clock strikes twelve.
April is a month of changing temperatures and moods. From lightweight materials and designs perfect for layering to statement pieces that define your look in one go, new options are added daily.
Choose the 'perfect outfit' to match your mood for the day. That kind of excitement spreads naturally through your daily life.

Midnight: The timing for new arrivals
New items are released every day at midnight.
・During your relaxing time after work
・Before you go to sleep
・At the start of your morning
You can discover our new lineup at any moment that suits you.
New Lineup
In April, we will continue to release items with the unique design aesthetic that defines antiqua. *Some items have been available for pre-order since March 28th.
We offer a wide range of products, from designs that incorporate trends while making a statement on their own, to versatile items that are easy to mix and match.
Our lineup is designed to be easily incorporated into your daily life while expanding the possibilities of your personal style.