ANGFA Co., Ltd. will expand its Scalp D Eyelash Serum brand’s QUEEN series, designed to create an impressive mature gaze, with the launch of two new products on Thursday, May 14: Scalp D Hybrid Serum Mascara Queen and Scalp D Perfect Serum Eyebrow Queen. To mark the release, the brand is also unveiling new visuals for the QUEEN series featuring actor Takuya Kusakawa, who serves as ambassador for Scalp D Eyelash Serum. Scalp D Eyelash Serum is a brand developed with formulas based on insights from experts in aesthetic medicine and dermatology, supporting a refined, mature eye impression. Its flagship serum, Scalp D Eyelash Serum Queen, contains an iPS cell-derived ingredient and received an A rating in the eyelash serum category of the January 2026 issue of LDK the Beauty, drawing attention from media and customers. With the addition of two new items under the concept “leaving space for beauty in the heart and around the eyes,” Scalp D Eyelash Serum Queen evolves into the QUEEN series, designed to highlight a mature gaze. The new lineup consists of the serum mascara Scalp D Hybrid Serum Mascara Queen and the pre-step eyebrow mascara Scalp D Perfect Serum Eyebrow Queen. Both products contain moisturizing serum ingredients also used in Scalp D Eyelash Serum Queen, enabling care while applying makeup. The QUEEN series will be promoted with new visuals featuring Takuya Kusakawa and the tagline “Elevate elegance through your gaze.” The visuals express mature refinement and beauty with space, embodying the series’ emphasis on effortless, unoverdone beauty. To celebrate the launch, customers who purchase eligible products will receive an original Takuya Kusakawa pouch while supplies last. In-store purchases also offer a chance for two winners to receive a pouch with his handwritten autograph. The campaign runs in stores from May 14, 2026 at 10:00 to June 18 at 22:00, and online from May 21 at 10:00 to June 18 at 9:59. Sales channels include Cosme Kitchen, Biople, ANGFA STORE, MASH GO GREEN STORE, Amazon, and Rakuten Ichiba. A separate Scalp D Eyelash Serum Queen campaign will offer a limited-design original mirror to purchasers of Scalp D Eyelash Serum Queen, while eligible online set purchases will receive 10% off. Participating channels include Loft, Hands, AINZ & TULPE, ANGFA STORE, Amazon, and Rakuten Ichiba. Scalp D Hybrid Serum Mascara Queen is promoted as “a mascara that colors and cares for the eyes.” It uses the brand’s first comb-and-brush integrated applicator to help lift the look of the lashes from the roots and enhance the eye impression. It comes in Sheer Black, Royal Navy, and Noble Brown, with 6g of product priced at 3,300 yen before tax or 3,630 yen including tax. Scalp D Perfect Serum Eyebrow Queen is positioned as a “pre-step” eyebrow mascara with serum ingredients, promoted under the message “Shape first, so you won’t hesitate.” Through makeup effects, it helps balance asymmetry in the brows and offers personal brow colors that create natural, unforced beauty while flattering the skin. It comes in Rose Tea Brown and Hazel Beige, with 5.2g of product priced at 2,400 yen before tax or 2,640 yen including tax. Takuya Kusakawa was born on November 24, 1994 in Tokyo. He made his acting debut in the 2008 drama Binbo Danshi, joined the group Bullet Train in 2012 as a main dancer, and has continued to work as an actor. In 2026, he appears in TV Tokyo’s Oretachi Bad Barbers and TV Asahi’s Zenbu, Anata no Tame Dakara, while Fuji TV’s LOVED ONE is currently airing. Upcoming films include Mobuko no Koi, Iwaizan, and Shineba Ii Noni. ANGFA Co., Ltd. was established in 1987. With “preventive medicine” as its tagline, it is a total healthcare company aiming to realize an aging-care lifestyle in which people can live beautifully and healthily throughout life. Through close relationships with physicians, clinical institutions, and research organizations, the company plans, researches, develops, and sells a range of aging-care products and services, including cosmetics and foods led by the Scalp D series. ANGFA joined the D Clinic Group on April 10, 2019.
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- Source: PR TIMES
- Category: News