South Korea's No.1 athleisure brand*1 'andar' will hold its first long-term POP-UP STORE at Isetan Shinjuku for one month, from July 8, 2026 (Wed) to August 4, 2026 (Tue).
Following the great success of last month's POP-UP STORE, it has been decided to hold another one at Isetan Shinjuku.
A rich lineup is available, including popular items from Tokyo and Osaka pop-ups, Shinjuku Isetan exclusive items, and the newly released NEW All Day Fit Cooling Bra.
This time, focusing on cooling items for a comfortable summer, new products will be introduced every week according to a weekly changing theme. Many items appearing for the first time at a POP-UP STORE will be available in limited quantities.
From running, commuting, summer outings, to daily wear. Please find your favorite piece that fits your lifestyle at the store.
*1 Awarded No. 1 in K-Athleisure Category, "Republic of Korea Fashion Quality Award" Sports Athleisure Division for 4 consecutive years (2022-2025).
TOKYO POP-UP STORE Details
Dates: July 8, 2026 (Wed) - August 4, 2026 (Tue)
Venue: Isetan Shinjuku Main Building 2F, Urban Closet
Address: 3-14-1 Shinjuku, Shinjuku-ku, Tokyo
Hours: 10:00 AM - 8:00 PM
Pick Up Items
At the store, we will offer a wide selection including andar's new summer items, the 'Gelato Bra' which has been popular since its release, wide pants that are versatile for travel and daily use, and items not available online.
Special Event
[1] Weekly Products
At this POP-UP STORE, new items will appear every week with a different theme each week.
We will sequentially roll out lineups tailored to different scenes, from functional items that comfortably support summer running, to cooling wear that is easy to incorporate into office attire, cooling items that comfortably support Japan's increasingly harsh summers, and T-shirts essential for summer daily coordination.
We encourage you to see and feel the products in person.
WEEK 1 | July 8 (Wed) - July 14 (Tue) Summer Running WEEK 2 | July 15 (Wed) - July 21 (Tue) Cooling Office Look WEEK 3 | July 22 (Wed) - July 28 (Tue) Super Cooling WEEK 4 | July 29 (Wed) - August 4 (Tue) Summer T-shirt
[2] POP-UP STORE Limited Novelty Gifts
Special novelty events, unavailable online, will be held at the venue.
EVENT 1
Purchase over 18,000 yen (tax included) to receive a "Sports Towel"
EVENT 2
Purchase over 35,000 yen (tax included) to receive an "andar Compact Umbrella (for sun and rain)"
EVENT 3
Purchase over 50,000 yen (tax included) to receive a "Daily Square Bag"
Company Profile
andar is a technical athleisure brand founded in South Korea in 2005. It operates approximately 66 stores in South Korea and has expanded into global markets including Japan, Singapore, and Australia. Based at its in-house development center, 'andar AI Lab,' the company develops proprietary functional materials and boasts sophisticated designs and pattern engineering that beautifully enhance body shapes. Furthermore, it has an exclusive partnership with The LYCRA Company, known for its premium stretch materials. In 2025, it received the Presidential Commendation at the Korea Fashion Awards.
【Official Online Store】
https://andar-jp.com/
【Official SNS】
Instagram: https://www.instagram.com/andar_jp/ X: https://x.com/andar_japan
LINE: https://page.line.me/878gwyss
《Inquiries Regarding Media Coverage》
Email: andarjp_b2b@andar.co.kr
FACT BOX
- Source: PR TIMES
- Category: Event