Breaking Down the "Condition Input" Barrier: A New Way to Find Trips. New Service "Suma-Tabi Search! ANA Travelers" Fusing Multiple AIs and Professional Eyes Launches July 1st!

ANA X Co., Ltd. (President and CEO: Shinya Kanda, Headquarters: Chuo-ku, Tokyo, hereinafter ANA X) will launch "Suma-Tabi Search! ANA Travelers," a next-generation travel consultation service that proposes optimal domestic hotels for each customer through natural conversation, starting July 1, 2026.

This service addresses the "condition input barrier" of conventional booking sites, which require users to specify "dates, locations, and number of people" before proceeding with searches. It covers both "ANA Travelers Dynamic Package," which combines flights and accommodation, and "ANA Travelers Hotel," for hotel-only bookings. By fusing multiple AI agents with different characteristics and the "professional eyes" of ANA staff, the service proposes accommodations tailored to customer needs anytime, anywhere.

1. Service Overview

- Product Name: "Suma-Tabi Search! ANA Travelers"

- Service Launch: July 1, 2026 (Wed) 10:00 AM onwards

- Serviceable Areas: Nationwide Japan

- Details: https://ai.taas.ana.co.jp/

2. Background of Development

Traditional hotel searches required users to set detailed conditions such as dates, budget, and room type, and then narrow down their choices from a vast number of search results. This limited the ability to search based on a customer's true preferences or mood, such as "a place with high-quality saunas" or "an inn with a stunning view."

Therefore, we developed "Suma-Tabi Search! ANA Travelers" to propose ideal trips based on customers' vague "what they want to do" or "their mood."

This service proposes optimal hotels through conversation in response to customers' general requests. Going beyond mere search functionality, AI agents, in combination with peripheral information recommended by ANA's travel division, flight attendants, and other travel-savvy staff, provide comprehensive assistance for a "safe, secure, and high-quality travel experience."

3. Two Innovative Points of "Suma-Tabi Search! ANA Travelers"

(1) AI x ANA: Curated Proposals with "Professional Eyes" Who Know the Area Inside Out

Seamlessly proposes various travel-related information, including hotel information actually used and evaluated by ANA staff, as well as nearby tourist spots and dining options.

(2) Conversational UI Available Anytime, Anywhere

Utilizing a generative AI-powered conversational interface, travel planning is possible anytime, anywhere, such as during commutes or family gatherings. Furthermore, the category display on the top page can be switched according to the selected persona, enabling proposals tailored to each individual customer.

<Example: For a family with children in their 30s>

<Example: For a solo trip for a man in his 50s>

*The images above are examples only.

*Due to the nature of AI, generated information may contain inaccuracies.

"Suma-Tabi Search! ANA Travelers" can be easily used anytime, anywhere, and as many times as you like, whether during your daily commute, meal times, or before bed. Experience a new kind of "inn search" unique to ANA Travelers, with "professional insights" and "cutting-edge AI," that goes beyond conventional searches bound by condition input.

ANA X will continue to create new value centered around "travel" and "miles," proposing free travel tailored to each customer's lifestyle. We will continue to challenge ourselves to improve services and convenience, fusing cutting-edge technology with human expertise to enrich the daily lives of our customers.

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