Launch of '音会 / OTOKAI', a Well-being Program for the Elderly Utilizing AI Music; 1st Concert Held
Amadeus Code Co., Ltd. held the first concert for 'OTOKAI,' an AI music well-being program aimed at preventing dementia and social isolation among the elderly, promoting continuous social participation.
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- 📰 Published: April 3, 2026 at 22:00
- 🔍 Collected: April 3, 2026 at 18:04
- 🤖 AI Analyzed: April 21, 2026 at 05:34 (419h 29m after Collected)
[Overview]
Amadeus Code Co., Ltd. (Headquarters: Minato-ku, Tokyo, CEO: Jun Inoue. Hereinafter, Amadeus Code) held its 1st free concert as part of the "音会 / OTOKAI" well-being program utilizing AI music.
In Japan, as the aging population progresses, preventing dementia, preventing the need for nursing care, resolving social isolation, and supporting the continuous social participation of the elderly have become important social issues. On the other hand, insurance companies, local governments, corporations, and medical institutions face the challenge of creating continuous touchpoints with their target audience, designing enjoyable and sustainable prevention programs, and providing scientific evidence for these efforts.
"音会 / OTOKAI" is an evidence-based well-being platform that addresses these issues by naturally creating an experience of "thinking, choosing, putting into words, and connecting with people" through music. It is a music experience that is easy for the elderly to participate in and continue, while uniquely combining cognitive function stimulation with the creation of interaction opportunities.
At this concert, professional musicians performed live music generated by AI, offering a new musical experience to the attendees. What "音会 / OTOKAI" aims for is not a one-off listening experience, but a new program infrastructure that supports continuous touchpoints, preventive behaviors, and social participation for the elderly. In the future, we plan to hold regular monthly events and expand into areas such as local governments, insurance companies, medical and nursing care providers, and corporate health management.
Official Site: https://www.otokai.jp/
[The Value Provided by 音会 / OTOKAI]
"音会 / OTOKAI" is a program capable of addressing needs such as the following:
- For businesses wanting to create daily touchpoints with policyholders/members outside of insurance products:
As a sustainable program that participants can enjoy, it contributes to activating member touchpoints, improving LTV, and creating added value in non-insurance areas.
- For businesses wanting to create continuous touchpoints with senior members:
Through the low-barrier theme of music, it encourages continuous participation and creates habitual contact opportunities.
- For local governments/nursing care providers seeking preventive/social participation services prior to nursing care:
As a program combining cognitive stimulation and interaction promotion, it can be introduced in the context of nursing care prevention, frailty prevention, and isolation prevention.
- For businesses seeking a new music experience platform for the elderly:
It realizes a new cultural/wellness service as a participatory music experience involving comparison, selection, and dialogue, rather than passive appreciation.
- For businesses seeking solutions for corporate/municipal health management and elderly employment support:
As a program supporting the motivation, interaction, and cognitive activation of the elderly, healthy life
Amadeus Code Co., Ltd. (Headquarters: Minato-ku, Tokyo, CEO: Jun Inoue. Hereinafter, Amadeus Code) held its 1st free concert as part of the "音会 / OTOKAI" well-being program utilizing AI music.
In Japan, as the aging population progresses, preventing dementia, preventing the need for nursing care, resolving social isolation, and supporting the continuous social participation of the elderly have become important social issues. On the other hand, insurance companies, local governments, corporations, and medical institutions face the challenge of creating continuous touchpoints with their target audience, designing enjoyable and sustainable prevention programs, and providing scientific evidence for these efforts.
"音会 / OTOKAI" is an evidence-based well-being platform that addresses these issues by naturally creating an experience of "thinking, choosing, putting into words, and connecting with people" through music. It is a music experience that is easy for the elderly to participate in and continue, while uniquely combining cognitive function stimulation with the creation of interaction opportunities.
At this concert, professional musicians performed live music generated by AI, offering a new musical experience to the attendees. What "音会 / OTOKAI" aims for is not a one-off listening experience, but a new program infrastructure that supports continuous touchpoints, preventive behaviors, and social participation for the elderly. In the future, we plan to hold regular monthly events and expand into areas such as local governments, insurance companies, medical and nursing care providers, and corporate health management.
Official Site: https://www.otokai.jp/
[The Value Provided by 音会 / OTOKAI]
"音会 / OTOKAI" is a program capable of addressing needs such as the following:
- For businesses wanting to create daily touchpoints with policyholders/members outside of insurance products:
As a sustainable program that participants can enjoy, it contributes to activating member touchpoints, improving LTV, and creating added value in non-insurance areas.
- For businesses wanting to create continuous touchpoints with senior members:
Through the low-barrier theme of music, it encourages continuous participation and creates habitual contact opportunities.
- For local governments/nursing care providers seeking preventive/social participation services prior to nursing care:
As a program combining cognitive stimulation and interaction promotion, it can be introduced in the context of nursing care prevention, frailty prevention, and isolation prevention.
- For businesses seeking a new music experience platform for the elderly:
It realizes a new cultural/wellness service as a participatory music experience involving comparison, selection, and dialogue, rather than passive appreciation.
- For businesses seeking solutions for corporate/municipal health management and elderly employment support:
As a program supporting the motivation, interaction, and cognitive activation of the elderly, healthy life