Alyawmu Inc. (Headquarters: Sapporo, Hokkaido, CEO: Hiroaki Hatanaka) is pleased to announce the results of the workation promotion and DAO incentive research project (Implementation Period: July 2025 - January 2026), conducted in collaboration with Shirahama Town, Wakayama Prefecture, utilizing the local revitalization volunteer DAO community "Shirahama-nia." This project was selected for the FY2025 "Support Project for Migration, Exchange Promotion" (Local Government Member Collaboration Project Subsidy) by the General Incorporated Association for Migration and Exchange Promotion (JOIN) and the General Foundation for Regional Revitalization Center. The project is funded by the proceeds from the Municipalities Promotion Lottery (Summer Jumbo Lottery). Background: Shirahama Town's Challenges and the DAO Approach Shirahama Town in Wakayama Prefecture, while a leading tourist destination in the Kansai region, faces challenges in promoting longer stays during the off-season and weekdays, as well as in developing an environment for teleworkers. Information on spots suitable for workation use was scattered, necessitating systematic research and development. In this project, participants of the DAO community "Shirahama-nia," based on LINE OpenChat, acted as researchers. The survey was conducted not as a one-off administrative survey but as a community-participatory decentralized research. Furthermore, to encourage participation, multiple incentive systems were designed and tested to verify their effectiveness. Main Project Achievements ・Workation Spot Survey
Item Results Number of surveyed spots 88 Survey aspects Number of seats, power outlet availability, Wi-Fi environment, noise level, usage fees, reservation availability, etc. Total tasks completed 113 Number of participants (unique) 26
・Task Completion Records by DAO Members
Task Type Number of Completions Basic Task (Survey of existing list spots) 75 Survey of spots not on the list (New) 19 Online Task (5 new spots surveyed) 12 Online Task (Article creation, 2,000+ characters) 7
・Incentive System Verification
In this project, the following three types of incentives were designed and tested to motivate DAO members: ・Yanico (Digital gift certificates usable within Shirahama Town)
・Local Specialty Products (Local specialties of Shirahama Town)
・Facility Usage Vouchers (Vouchers for using facilities within the town)
Through operation, we identified the conditions for effective participation incentives (design of participation flow, clarity of reward rules, operational burden, etc.) and organized discussion points for future system improvements. Flyer for the Workation Spot Survey Project
Significance of the Project and Insights Gained from Verification This project confirmed the following points: ・Effectiveness of Decentralized Research: By utilizing a DAO community for participatory research, 88 spot information entries, significantly exceeding the initial target, were collected in a short period.
・Importance of Simplifying Participation Flow: The provision of an online form that does not require login contributed to lowering the participation barrier.
・Diversity of Incentives: Offering multiple options such as digital gift certificates, local specialty products, and facility usage vouchers demonstrated the potential to cater to the diverse needs of participants.
Future Outlook The developed list of 88 spots will be utilized as material for Shirahama Town's efforts to improve its reception environment and attract visitors. We will also consider a system for maintaining the freshness of the information. Regarding the incentive system, we will proceed with improvements towards a sustainable scheme while minimizing operational burden, focusing on simplifying reward conditions, designing tasks based on difficulty levels, and standardizing evaluation procedures. Moving forward, we will continue to work on this as a new model for solving regional issues by leveraging the characteristics of DAO communities, with a view to expanding it to other regions. About "Shirahama-nia" "Shirahama-nia" is a community operated as a DAO for local revitalization volunteers in Shirahama Town, Wakayama Prefecture. Based on LINE OpenChat, individuals interested in Shirahama Town participate from within and outside the town to promote the region's attractions and address its challenges. The number of registered members has surpassed 500, and it continues to grow as a regional community. Project Overview & Participation Method: https://note.com/shirahama_times/n/nc6704279e0d6
Official Shirahama Town Community [Shirahama-nia] A community where you can learn about the "now" of Shirahama Town, Wakayama Prefecture! You can exchange information on the latest news, spots, gourmet, and more in Shirahama Town! https://t.co/9ger43XfSf
Web Media "Shirahama-nia" A web media that compiles information on tourism, events, lifestyle, and more in Shirahama Town, Wakayama Prefecture. https://shirahamania.com/
About Alyawmu Inc. Alyawmu Inc. is a startup from Sapporo that promotes regional revitalization through DAOs and NFTs, providing solutions such as Furusato Nozei NFTs, tourism NFTs, and Local Revitalization Volunteer DAOs for municipalities nationwide. By making NFTs featuring regional attractions into Furusato Nozei return gifts and operating DAOs within regions, they aim to create new revenue streams while also contributing to city promotion and the cultivation of related populations. The company name "Alyawmu" means "today" in Arabic. They provide cutting-edge NFT technology to municipalities and regions that want to take on challenges today, supporting the creation of communities that continue to be supported. Alyawmu Inc. Company Information ・Company Name: Alyawmu Inc.
・Representative: Hiroaki Hatanaka
・Location: Katoran Asabu 302, Kita 38-jo Nishi 6-chome, Kita-ku, Sapporo, 001-0038
・Established: November 18, 2020
・Capital: 164.49 million yen (including reserves)
・Business Activities: Consulting and development for regional revitalization utilizing NFTs
・URL: https://alyawmu.com/
・Twitter: https://twitter.com/alyawmu/
・Voicy: https://voicy.jp/channel/3545
FACT BOX
- Source: PR TIMES
- Category: News