Survey Overview ALL CONNECT (President: Kota Iwai, Headquarters: Fukui City, Fukui Prefecture) conducted a survey on payment needs for credit card-free pocket WiFi via its communication media, 'All Connect Magazine.' The survey targeted 500 users of internet services.
Key Survey Findings Approximately 75.2% of respondents use credit cards to pay for internet services. However, among those who prefer non-credit card payment methods, 'bank transfer' (direct debit) emerged as the most popular choice, favored by 64.6% of respondents. While demand for convenience store payments and debit cards exists, support for bank transfers is overwhelming.
Regarding the awareness of pocket WiFi services that can be contracted without a credit card, 50.4% replied that they 'did not know' such services existed, and 40.2% knew of them but could not name specific services. Only 9.4% of respondents were able to identify concrete service names. This indicates a clear gap between user needs and market awareness.
Reasons for Not Using Credit Cards and Subscription Concerns When asked about reasons for not using credit cards, 45.6% cited the desire to 'manage monthly expenses within the bank account balance,' while 33.3% mentioned 'resistance to entering credit card information online.' These findings suggest that many users choose non-card methods for security or strict budgetary reasons rather than an inability to obtain a credit card.
Furthermore, regarding anxieties and barriers to subscription, 'concern over communication speed and quality' topped the list at 21.9%, followed by 'concern over cancellation fees' (18.7%) and 'high monthly costs' (16.6%). This indicates that beyond payment methods, users remain concerned about service quality and fee structures.
This survey confirms that expanding payment options is a crucial consideration for users, highlighting the need for telecommunication providers to offer flexible billing environments—such as bank transfers—and to provide clear, accessible information regarding these options.
FACT BOX
- Source: PR TIMES
- Category: Survey