[AGARISM] Hokuto Yoshino (THE RAMPAGE) Appointed as Ambassador for the Popular Body Care Brand AGARISM Q+Me!

AkaraN Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo) has been selling the 'Smooth Bomb Herb Scrub' from its brand 'AGARISM' since March. Hokuto Yoshino (THE RAMPAGE) has been appointed as the ambassador for the AGARISM Q+Me body care line, which includes the new herb scrub. A new commercial and a making-of interview video have been released. ■ New CM Overview The new CM begins with Hokuto Yoshino relaxing on a bed and sofa with a comfortable expression, followed by a shower scene where he actually uses the 'Smooth Bomb Herb Scrub'. Through his clear and beautiful bare skin, and copy such as 'Nurturing skin and confidence.', 'New habit body scrub', and 'Skin to fall in love with.', it conveys the appeal of a product that turns daily bath time into a blissful care time. Hokuto Yoshino One of the vocalists of the 16-member group THE RAMPAGE. Made his major debut on January 25, 2017, with the 1st SINGLE 'Lightning'. He has also appeared in many highly discussed works as an actor, and in January 2025, his starring movie 'Will, Published.' was released nationwide and became a hot topic. Furthermore, on January 24 of the same year, he released his 2nd photo book 'Orange', which won 1st place in the male photo book category of the 'Oricon Annual BOOK Ranking 2025'. He also made his solo debut under the name 'HOKUTO' from Pony Canyon. The release of his 1st Album 'JUKE BOX' is scheduled for June 3, 2026. ■ Brand Comment: Reason for Appointing Hokuto Yoshino In recent years, beauty has transcended gender boundaries, evolving into something genderless that anyone can enjoy freely. What AGARISM aims for is a world where people can casually obtain 'bare skin beauty' that allows them to love their unadorned true selves and have confidence. Hokuto Yoshino's borderless appeal, which attracts many people regardless of gender or generation, along with his clear, beautiful skin that makes you want to touch it, truly embodies a new form of beauty. We were convinced that through Yoshino's presence, we could widely convey the brand's message of 'nurturing skin and confidence', leading to this appointment. ■ Hokuto Yoshino Making-of Interview Q. How was the AGARISM CM shooting? 'I really enjoyed shooting from the very beginning. Since it's a body scrub this time, the atmosphere is different from my usual costumes, and I was able to wear an outfit that shows a little skin, so I think everyone will be able to see a new Hokuto Yoshino, and above all, I think it's a video fully packed with the goodness of this product, so I'm very looking forward to the finished piece.' Q. What is your impression of AGARISM? 'The scent is very good above all, and it can be used for various purposes. It can be used as a body scrub, bath salts, or body soap, so I think it's a product that will make everyone's bath time more enjoyable.' Q. Message to fans 'I am honored to be able to appear in the AGARISM CM this time. I also use it every day, so I am working hard to train my body for the summer and show everyone an even better physique. I hope everyone will properly condition themselves with AGARISM and welcome the summer. Please continue to support AGARISM!' ■ What is AGARISM The Q+Me series of 'AGARISM' developed by AkaraN Co., Ltd. is a body care brand based on the concept of 'nurturing skin and confidence'. Taking a step forward from care that just 'washes', it proposes 'salon-inspired skin nurturing body care' that 'removes, supplements, and regenerates' dirt. Expanding a joint development project (AGARISM Sweet HIP project) with the popular magazine 'Sweet', it approaches various skin concerns all over the body, such as rough dead skin cells, darkening, acne, and delicate zone troubles. Through daily care, it supports the original rhythm of the skin and disseminates a new form of smart beauty that guides everyone to have unadorned, true 'bare skin beauty' and confidence. ■ About the New Product 'Smooth Bomb Herb Scrub' From 'washing' to 'skin nurturing'. A new sensation that removes, supplements, and regenerates.