AIVy Launches 'Quiz Function' for its AI Avatar 'PITALIy' to Transform Passive Explanations into Engaging Experiences

Tokyo, Japan – AIVy Inc. (Headquarters: Tokyo, CEO: Takuto Murakami) today announced the launch of the 'Quiz Function,' a new feature for its AI concierge service, PITALIy. This function enables an AI avatar to present quizzes to users, providing judgments, explanations, and additional information based on their answers.

The feature can be utilized in various scenarios where companies and organizations deliver information, such as promoting product understanding, corporate training, educational materials, awareness campaigns, and exhibition booths. By converting information that is difficult to convey through long documents or one-way explanations into an interactive quiz format with an AI avatar, it offers an experience where users can deepen their understanding through participation.

## Development Background

The volume of information that companies and organizations want to convey to users continues to grow. However, challenges in information dissemination, education, and marketing have been repeatedly pointed out, such as 'long articles and materials are rarely read to the end,' 'explanations are one-way, making it difficult to check user comprehension on the spot,' and 'product features are hard to remember.' These issues stem from a lack of mechanisms for active user involvement.
PITALIy's Quiz Function provides a point of contact where users can enjoyably interact with information and deepen their understanding, as the AI avatar handles everything from posing questions to providing explanations.

## Quiz Function Overview

The PITALIy Quiz Function allows an AI avatar to quiz users and provide explanations and additional information based on their answers. It supports flexible designs, including multiple-choice quizzes, free-response formats, comprehension checks, linkage with diagnostic results, awarding benefits based on the number of correct answers, and visualizing learning progress. It can convert a company's product information, training materials, awareness content, FAQs, and brand information into interactive content that users can enjoy while learning.
The system is designed to deepen user understanding and naturally guide them to the next action by having the AI avatar provide supplementary information in a conversational format.

## What the Quiz Function Achieves

- Quizzing by an AI avatar
- Support for multiple-choice and free-response formats
- Judgment based on answer content

By combining these elements, it becomes possible to transform information dissemination from something 'to be read' into something 'to be participated in,' building a pathway that guides users to the next action while checking their level of understanding.

## Unique Features of PITALIy

1. **Transforms unread explanations into an engaging experience**
Instead of passively reading information, users engage with the content by answering questions, allowing them to deepen their understanding through participation.

2. **Widely applicable for product understanding, training, awareness, and campaigns**
It can be used in a wide range of situations regardless of industry or purpose, including B2B, B2C, corporations, local governments, and educational institutions.

3. **Links scores and answers to the next action**
Quiz results can naturally guide users to the next step, such as awarding benefits, displaying diagnostic results, LINE registration, campaign applications, or document requests.

## Envisioned Use Cases

- **Product Understanding Quizzes**: To aid pre-purchase understanding and comparison.
- **Sightseeing Tour Plans**: Installing quizzes about tourist spots and local history to enhance the visitor experience.