A World Where Anyone Can Grasp the 'Now' of Their Website Without Hesitation
AIR360 announced its April Dream to democratize website analytics, allowing anyone to easily collect and analyze data using its digital experience analytics tool, Air360, without technical expertise.
📋 Article Processing Timeline
- 📰 Published: April 1, 2026 at 16:00
- 🔍 Collected: April 1, 2026 at 08:05
- 🤖 AI Analyzed: April 22, 2026 at 09:54 (505h 48m after Collected)
We support April Dream, an initiative to make April 1st a day for sharing dreams. This press release outlines the dream of the 'Digital Experience Analytics Tool Air360'.
AIR360 Inc. (Headquarters: Chiyoda-ku, Tokyo; CEO: Florent Defontis) continues to take on the challenge of creating a world where people who want to use their website's data can easily do so, supporting the improvement of digital experiences with our tool.
Right now, many companies possess an unprecedented amount of data, yet they are unable to turn it into 'answers'. Running a website is no exception.
When trying to understand what is happening on your own site, the first hurdle you face is 'tool complexity'.
- Attempting to implement Google Analytics 4 requires configuring tags first.
- Every time you want to measure an event, you have to make a request to an engineer.
- Even when data is finally gathered, you don't know which reports to look at.
- If there is no one internally capable of analyzing it, the data simply piles up.
Originally, 'understanding what is happening on your own site' should be a business fundamental. However, it has now become a privilege reserved only for those with advanced technical knowledge.
Even in a world made more convenient by AI, this has not changed.
## Air360's Dream
Our dream is simple.
**"A world where monitoring websites and gaining insights is a natural and easy task for everyone."**
We aim for a world where teams in any industry or with any skill set—such as marketers, e-commerce teams, and digital departments—can understand user behavior on their sites and take action to improve, without having to rely on engineers or data scientists.
## The World Air360 Has Realized
To achieve this dream, the first thing Air360 has accomplished is making every step, from tool implementation to actual usage, simple for everyone.
- **Implementation:** Automatically collect user behavior data by simply inserting a single tag.
- **Grasping the Current Situation:** Auto-generation of reports that allow you to understand the status of your site.
- **Deep-Dive Analysis:** Features for deeply analyzing user behavior on the site can be utilized with just a few clicks.
The foundation to make this dream a reality is already in place!
AIR360 Inc. (Headquarters: Chiyoda-ku, Tokyo; CEO: Florent Defontis) continues to take on the challenge of creating a world where people who want to use their website's data can easily do so, supporting the improvement of digital experiences with our tool.
Right now, many companies possess an unprecedented amount of data, yet they are unable to turn it into 'answers'. Running a website is no exception.
When trying to understand what is happening on your own site, the first hurdle you face is 'tool complexity'.
- Attempting to implement Google Analytics 4 requires configuring tags first.
- Every time you want to measure an event, you have to make a request to an engineer.
- Even when data is finally gathered, you don't know which reports to look at.
- If there is no one internally capable of analyzing it, the data simply piles up.
Originally, 'understanding what is happening on your own site' should be a business fundamental. However, it has now become a privilege reserved only for those with advanced technical knowledge.
Even in a world made more convenient by AI, this has not changed.
## Air360's Dream
Our dream is simple.
**"A world where monitoring websites and gaining insights is a natural and easy task for everyone."**
We aim for a world where teams in any industry or with any skill set—such as marketers, e-commerce teams, and digital departments—can understand user behavior on their sites and take action to improve, without having to rely on engineers or data scientists.
## The World Air360 Has Realized
To achieve this dream, the first thing Air360 has accomplished is making every step, from tool implementation to actual usage, simple for everyone.
- **Implementation:** Automatically collect user behavior data by simply inserting a single tag.
- **Grasping the Current Situation:** Auto-generation of reports that allow you to understand the status of your site.
- **Deep-Dive Analysis:** Features for deeply analyzing user behavior on the site can be utilized with just a few clicks.
The foundation to make this dream a reality is already in place!