aiESG to Launch 'Chain Impact Sandwich,' an ESG Experience Card Game, in June 2026

aiESG Inc. (Headquarters: Fukuoka City; Representative Director: Shunsuke Managi), a Kyushu University-launched AI startup providing comprehensive ESG analysis at the service level, has announced the launch of 'Chain Impact Sandwich.' Developed in collaboration with Inspace Inc. (Headquarters: Shibuya, Tokyo; CEO: Toru Fukuda), this ESG experience card game will be available starting June 2026. The game allows participants to simulate the correlation between ESG risks hidden in complex supply chains and management decisions through the process of making sandwiches.

In conjunction with the launch, aiESG is inviting executives and sustainability managers to experience sessions in Tokyo and Fukuoka.

## Background
In modern corporate management, addressing ESG issues is unavoidable. However, it is often difficult to grasp how risks occurring at the far ends of the supply chain can cause a 'Chain Impact' on one's own business. This game was developed to help participants intuitively understand the essence of complex ESG management by using the familiar 'sandwich' as a product proxy, aiming to instill a sense of ownership throughout the organization.

## Game Features
1. **High Learning Effectiveness through a Familiar Theme**
By using sandwiches—a food familiar to everyone regardless of nationality—participants can intuitively understand complex and professional ESG and supply chain procurement issues without feeling overwhelmed.
2. **Real-life Simulation of Balancing Profitability and Sustainability**
The winning condition is to increase the cash balance while balancing material procurement costs and ESG scores. This allows players to realistically experience the trade-offs (dilemmas) faced in actual management.
3. **Consensus Building and Team Building with Diverse Perspectives**
Participants take on different roles, such as CEO, Procurement, Sustainability, PR/IR, and Finance. The process of reaching consensus on management policies and budget allocation fosters inter-departmental cooperation.
4. **Systematic Understanding of Real-world ESG Risks and Countermeasures**
Various unexpected events, such as natural disasters, environmental regulations, human rights/labor issues, and social media scandals, occur during the game. Players must use 'Action Cards' within limited budgets to take measures, learning practical risk management.
5. **Gaining a Holistic View of the Entire Supply Chain**
The game visualizes ESG risks hidden throughout the supply chain, from raw material production and transportation to labor environments, teaching the ripple effects of corporate decisions.

## Experience Session Overview
- **Fukuoka**
Date & Time: June 11 (Thu), 17:00–18:00
Venue: Venture Cafe Fukuoka Thursday Gathering - Sub-session Area (ONE FUKUOKA BLDG. 6F, 1-11-1 Tenjin, Chuo-ku, Fukuoka)
- **Tokyo**
Date & Time: July 9 (Thu), 15:00–17:00
Venue: YUIDEA Inc. Headquarters (Shin Aoyama Bldg. East Tower 6F, 1-1-1 Minami-Aoyama, Minato-ku, Tokyo)

Target Audience: Corporate executives, sustainability departments, HR/training managers, etc.
Fee: Free