[Aeon Retail] Topvalu All-Weather Umbrellas Expanded to 50 Types, Approx. 1.3x Year-on-Year

Aeon Retail will fully launch its women's and men's all-weather umbrellas at up to 330 Aeon stores and online starting May 15. The Topvalu brand lineup has increased to 50 types, 1.3 times more than last year. New additions include a 'Lightweight Wide' men's folding umbrella with carbon ribs, and Aeon's first exclusive models featuring a high heat shielding rate of over 45% using materials like Toray Sunshield and Radicool. Umbrellas supervised by Umbrella Sommelier Hiroyuki Tsuchiya, offering auto-open and shape-memory features, will also be available to combat heat and UV rays.