The Highly Anticipated 'Long Lasting Tip Concealer White' from Korean Makeup Brand 'LUNA' is Now Available!
Korean makeup brand LUNA will launch the 'Long Lasting Tip Concealer White' in Japan in April 2026. A new concealer palette supervised by Japanese YouTuber Sara will also be released concurrently.
📋 Article Processing Timeline
- 📰 Published: April 14, 2026 at 19:00
- 🔍 Collected: April 14, 2026 at 10:31
- 🤖 AI Analyzed: April 19, 2026 at 18:20 (127h 48m after Collected)
The Korean makeup brand 'LUNA', developed by Aekyung Industrial Co., Ltd. (Headquarters: Aekyung Tower 188 Yanghwa-ro, Mapo-gu, Seoul, Korea; President: KIM SANG JOON), will launch the 'Long Lasting Tip Concealer White' on Qoo10 starting Wednesday, April 1, 2026. Additionally, offline pre-sales will begin at variety shops nationwide (excluding some stores) from Saturday, April 18. Furthermore, the 'Conceal Blender Palette 05 Tone Reset Cover' will also be launched at drugstores and variety shops nationwide (excluding some stores).
Under the new slogan 'Every day, New Me', 'LUNA' is a Korean makeup brand that supports expressing oneself proudly by accepting and embracing change. The 'Long Lasting Tip Concealer', known as Korea's 'National Concealer', has surpassed 11 million units in cumulative sales (*1) and is steadily gaining popularity in Japan. This time, the limited color '00 White' from the 'Long Lasting Tip Concealer' has landed in Japan. Online sales will begin on the Qoo10 official shop on Wednesday, April 1, and offline pre-sales will be held at variety shops nationwide (excluding some stores) from Saturday, April 18. The 'Conceal Blender Palette 05 Tone Reset Cover' will also have an advanced release at drugstores and variety shops nationwide.
*1 Cumulative sales amount of Long Lasting Tip Concealer from January 2014 to December 2025, according to our research.
'Long Lasting Tip Concealer' Series
● An excellent concealer with high moisturizing and high coverage
Ranking 1st for 6 consecutive years at Olive Young in Korea (*2), the 'Long Lasting Tip Concealer' series is known as Korea's 'National Concealer'. With its easy-to-use tip applicator and moist texture, you can easily cover skin concerns without needing special techniques. It features a rich variety of colors, allowing you to choose the perfect shade for your skin tone, whether warm or cool, and specific concerns. It is a highly moisturizing (*3), long-lasting concealer with high coverage.
*2 Olive Young No.1 for 6 consecutive years (Based on Olive Young Concealer sales amount from Jan 1, 2018, to May 31, 2023)
*3 Compared to our other products
Product Overview
LUNA Long Lasting Tip Concealer 00 White
6.5g / 1,650 yen (tax included)
From the 'Long Lasting Tip Concealer' comes the 'Long Lasting Tip Concealer White', which covers dullness (*4) while also providing highlighting and UV care. It's a natural white with a hint of pink that doesn't look chalky, spreading smoothly and adhering tightly without a heavy feel.
✔ Natural white color that doesn't look chalky
A white color with a hint of pink that eliminates dullness.
The 00 White color is a multi-concealer that can be used not only as a highlighter but also for UV care.
*4 Due to makeup effects
Supervised by 'Cosme Wota Channel Sara', a hugely popular beauty YouTuber with 1.53 million subscribers! Developed to easily blend with Japanese skin tones.
LUNA Conceal Blender Palette 05 Tone Reset Cover
6g / 2,420 yen (tax included)
Smoothly covers skin concerns of Japanese people with a delicate color composition.
✓ Formulated with colors tailored to cover specific blemishes and skin concerns
✓ Color correcting is possible using complementary colors like red-orange and green
✓ Anyone can easily cover blemishes with just a fingertip
Formulated with 5 colors that allow you to freely correct skin tones and cover concerns. You can use single colors or mix multiple colors to customize the usage according to your skin.
05 Tone Reset Cover
A color that blends naturally even on bright skin tones and can be used as a highlighter.
It can be blended with the other 4 colors to adjust the tone, addressing various skin concerns.
About 'LUNA'
Total K-Beauty Makeup Brand