"R lab store" Transactions Exceed 1 Million Yen Within One Week of Launching in Korea via ABLY
Japanese apparel brands achieve rapid sales growth in the South Korean market through cross-border e-commerce platform integration.
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- 📰 Published: May 28, 2026 at 07:08
- 🔍 Collected: May 27, 2026 at 22:30
- 🤖 AI Analyzed: May 27, 2026 at 22:30 (0 min after Collected)
"ROJITA" and "couture BY ROJITA," brands operated by the fashion e-commerce site "R lab store," have exceeded 1 million yen (approximately 12 million KRW) in transaction volume within just one week of launching on amood and ABLY, South Korea's number one female fashion platform.
This result serves as concrete proof of the strengths provided by the amood-ABLY linkage, which enables simultaneous expansion into the Korean market through a standard domestic store setup for Japan. By bypassing traditional barriers such as Korean language localization and the construction of international shipping infrastructure, this achievement marks a significant success story for Japanese fashion brands exploring new possibilities in overseas expansion.
■ About the amood and ABLY Integration
amood is a fashion application targeting the Japanese market, operated by the same company as "ABLY," which boasts 10 million monthly active users (MAU) and holds the top position in South Korea. Through system integration between both platforms, listing products on amood automatically initiates sales on ABLY. This mechanism, which allows for real-time exposure to the massive Korean market without the need for separate translations or the establishment of complex overseas logistics processes, was a key driver of this success.
■ About amood
amood is a fashion shopping app for women featuring AI-based personalization technology and an integrated logistics system between Japan and South Korea. With over 6.5 million cumulative downloads in Japan, it is a leading platform used by approximately one in two women in their teens and twenties. Key features include a low-cost structure with zero registration or monthly fees, alongside the capability for simultaneous expansion into the Korean market through its ABLY partnership.
▶︎ Official Website: https://amood.jp
▶︎ Business Inquiries: shuten@amood.jp
Company Profile
● Company Name: ABLY Corporation
● CEO: Suk-hoon Kang
● Headquarters: 6/9F, 465 Gangnam-daero, Seocho-gu, Seoul, Republic of Korea
The company operates global fashion and beauty e-commerce platforms, including "ABLY," the leading fashion shopping app in South Korea.
This result serves as concrete proof of the strengths provided by the amood-ABLY linkage, which enables simultaneous expansion into the Korean market through a standard domestic store setup for Japan. By bypassing traditional barriers such as Korean language localization and the construction of international shipping infrastructure, this achievement marks a significant success story for Japanese fashion brands exploring new possibilities in overseas expansion.
■ About the amood and ABLY Integration
amood is a fashion application targeting the Japanese market, operated by the same company as "ABLY," which boasts 10 million monthly active users (MAU) and holds the top position in South Korea. Through system integration between both platforms, listing products on amood automatically initiates sales on ABLY. This mechanism, which allows for real-time exposure to the massive Korean market without the need for separate translations or the establishment of complex overseas logistics processes, was a key driver of this success.
■ About amood
amood is a fashion shopping app for women featuring AI-based personalization technology and an integrated logistics system between Japan and South Korea. With over 6.5 million cumulative downloads in Japan, it is a leading platform used by approximately one in two women in their teens and twenties. Key features include a low-cost structure with zero registration or monthly fees, alongside the capability for simultaneous expansion into the Korean market through its ABLY partnership.
▶︎ Official Website: https://amood.jp
▶︎ Business Inquiries: shuten@amood.jp
Company Profile
● Company Name: ABLY Corporation
● CEO: Suk-hoon Kang
● Headquarters: 6/9F, 465 Gangnam-daero, Seocho-gu, Seoul, Republic of Korea
The company operates global fashion and beauty e-commerce platforms, including "ABLY," the leading fashion shopping app in South Korea.
FAQ
How did R lab store achieve 1 million yen in sales within one week?
The success was achieved through the integration between the Japanese app 'amood' and the Korean platform 'ABLY,' allowing for immediate market exposure to Korean consumers.
What are the requirements for Japanese brands to enter the Korean market through this system?
Brands only need to follow the standard setup process for the Japanese market on amood; the system automatically handles translation and logistics for the Korean market.
What is the market reach of amood in Japan?
amood has over 6.5 million downloads and is utilized by approximately 50% of Japanese women in their 10s and 20s.