"amood" Launches Japanese Fashion Brand "Kobe Lettuce" – Simultaneous Expansion to Korean Market via ABLY Partnership
Japanese fashion brand Kobe Lettuce has begun sales on the EC site "amood." Through a partnership with ABLY, Korea's top fashion app, Kobe Lettuce will simultaneously expand into the Korean market. This collaboration enables efficient reach to a wide range of Japanese and Korean customers.
📋 Article Processing Timeline
- 📰 Published: April 30, 2026 at 03:48
- 🔍 Collected: April 29, 2026 at 19:31
- 🤖 AI Analyzed: April 29, 2026 at 21:17 (1h 46m after Collected)
The fashion brand "Kobe Lettuce," aimed at women sensitive to trends, began selling its products on "amood" (Amood), an EC site connecting Japanese and Korean trends and fashion culture, on Monday, April 27, 2026.
With this launch, Kobe Lettuce items will be delivered to a wide range of users in Japan and South Korea through amood. The world of Kobe Lettuce, which offers styles that are easy to wear, incorporate trends, and blend into daily life, can now be enjoyed by more customers through the amood platform.
■ About the partnership between amood and ABLY
amood is a fashion app for Japan, operated by the same company as "ABLY" (Aibly), the overwhelmingly No. 1 fashion app in South Korea, boasting 10 million monthly active users (MAU) in the country. Through system integration between both platforms, products registered on amood can be linked and sold on ABLY as well. By leveraging this mechanism, Kobe Lettuce can expose its products to the huge Korean market in real-time by only performing the listing work for the Japanese market, without the need for separate Korean translation or building an international shipping process. This will enable the brand to be promoted to customer bases in both Japan and South Korea in the most efficient manner.
■ About Kobe Lettuce
Kobe Lettuce is a ladies' fashion brand that supports the daily excitement of "What should I wear today?". It is supported by women of a wide range of generations for its trend-conscious designs and accessible price points.
▶︎ Kobe Lettuce amood shop URL: https://www.amood.jp/market/79923
▶︎ amood official Instagram: https://www.instagram.com/amood_jp_official/
Company Profile
● Company Name: ABLY Corporation
● Representative Director: Seok-Hoon Kang
● Headquarters: 6/9F, Gangnam-daero 465, Seocho-gu, Seoul, Republic of Korea
The company operates a global fashion and beauty e-commerce platform and develops "ABLY," Korea's No. 1 fashion e-commerce app.
Company website: https://ably.team/
About amood
amood is a women's fashion e-commerce app.
It smoothly delivers fashion items through AI-based personalization technology, the latest K-style products, and secure delivery via a Japan-exclusive global logistics center.
Service URL: https://amood.jp
Contact for this matter
For inquiries regarding this matter, please contact the PR representative.
Email: contact@amood.jp
With this launch, Kobe Lettuce items will be delivered to a wide range of users in Japan and South Korea through amood. The world of Kobe Lettuce, which offers styles that are easy to wear, incorporate trends, and blend into daily life, can now be enjoyed by more customers through the amood platform.
■ About the partnership between amood and ABLY
amood is a fashion app for Japan, operated by the same company as "ABLY" (Aibly), the overwhelmingly No. 1 fashion app in South Korea, boasting 10 million monthly active users (MAU) in the country. Through system integration between both platforms, products registered on amood can be linked and sold on ABLY as well. By leveraging this mechanism, Kobe Lettuce can expose its products to the huge Korean market in real-time by only performing the listing work for the Japanese market, without the need for separate Korean translation or building an international shipping process. This will enable the brand to be promoted to customer bases in both Japan and South Korea in the most efficient manner.
■ About Kobe Lettuce
Kobe Lettuce is a ladies' fashion brand that supports the daily excitement of "What should I wear today?". It is supported by women of a wide range of generations for its trend-conscious designs and accessible price points.
▶︎ Kobe Lettuce amood shop URL: https://www.amood.jp/market/79923
▶︎ amood official Instagram: https://www.instagram.com/amood_jp_official/
Company Profile
● Company Name: ABLY Corporation
● Representative Director: Seok-Hoon Kang
● Headquarters: 6/9F, Gangnam-daero 465, Seocho-gu, Seoul, Republic of Korea
The company operates a global fashion and beauty e-commerce platform and develops "ABLY," Korea's No. 1 fashion e-commerce app.
Company website: https://ably.team/
About amood
amood is a women's fashion e-commerce app.
It smoothly delivers fashion items through AI-based personalization technology, the latest K-style products, and secure delivery via a Japan-exclusive global logistics center.
Service URL: https://amood.jp
Contact for this matter
For inquiries regarding this matter, please contact the PR representative.
Email: contact@amood.jp