【ABC-MART】【After the Long Holiday】New Running Shoes You'll Want to Wear on Days You Don't Want to Leave the House: Cushioning Leads to a Soft Landing

The Golden Week holidays, which lasted up to 8 consecutive days, have ended, and the season of so-called 'May sickness' has arrived, where the mind and body struggle to catch up with the return to daily life. In particular, feet that have been overworked during travel and leisure activities accumulate more fatigue than we imagine. ABC-MART proposes a new way to wear running shoes, adapting the shock-absorbing properties of their 'high-density soles' for daily scenarios such as business and school commutes, precisely for this period when a 'soft landing' back into daily life is needed. We aim to transform heavy steps into light 'bounces' with the power of technology, supporting healthy mental maintenance from the ground up.

■ 'Knee-friendliness lowers mental hurdles. The importance of a physical soft landing.'

The post-holiday blues are deeply connected to 'impact on your feet.' The jarring impact from hard asphalt unconsciously tenses the body and amplifies mental stress. Our running shoes boast 'high-density soles' that thoroughly disperse this impact. By providing a landing sensation as if walking on clouds, they shorten the 'felt distance' of your commute or school route. By accumulating physical success experiences of 'light steps,' the mind gently lands (soft landing) back into daily life. This is our proposed new countermeasure for May sickness.

■ 'Positive from sight. Choosing 'Nuance Colors' to brighten your mood.'

For this season, we highly recommend incorporating 'icy cool tones' or 'soft ecru colors' that shine in the early summer light into your footwear. Icy gray and navy, which flatter cool-toned skin, provide an intellectual coolness and enhance concentration at work. On the other hand, ecru and warm beige, which suit warm-toned skin, offer a sense of security just by looking at them, helping to maintain a relaxed holiday mood appropriately. The small uplift of seeing your feet in the mirror wearing 'colors that suit you' transforms into the courage to step out the door.

■ 'Design that blurs boundaries. 'Smart Silhouette' that blends into daily life.'

We have carefully selected models that suppress the strong assertion of being 'for competition' and instead focus on a 'clean and sophisticated silhouette.' While adopting voluminous high-density soles, the upper (instep part) is finished with a slender and minimalist design, making it seamlessly match with setups, slacks, and denim styles. The 'free self' during the holidays and the 'on-duty self' during the week. A design that deliberately blurs (soft-lands) these boundaries is precisely what is needed for today's diverse lifestyles.

ABC-MART introduces new shoes perfect for commuting and school after the holidays!

■ 9 New Running Shoes with Irresistible Soft Cushioning

NIKE
Air Winflo 12 004CLGGRY/BGYA
13,200 yen (tax included) 24.0cm~30.0cm (0.5cm increments)
https://www.abc-mart.net/shop/g/g7126830002047/

NIKE
Women's Vomero Plus ESS 100SMTWHT/CHALK
24,200 yen (tax included) 22.0cm~26.0cm (0.5cm increments)
https://gs.abc-mart.net/shop/g/g7074000001043/

Adidas
Climacool AC #FTWR/SILV/CRYS
11,000 yen (tax included) 22.0cm~30.0cm (0.5cm increments)
https://gs.abc-mart.net/shop/g/g7046660001043/

adidas
Adizero EVO SL Woven CORE/FTWR/CARB
19,800 yen (tax included) 24.5cm~29.0cm (0.5cm increments)
https://gs.abc-mart.net/shop/g/g7060100001049/

PUMA
Magnamax Nitro 2 11NEW NAVY
22,000 yen (tax included) 25.0cm~29.0cm (0.5cm increments)
https://www.abc-mart.net/shop/g/g7050850001049/

NEW BALANCE
Fresh Foam X 860 WHT/MULTI(2JM)
17,930 yen (tax included) 22.5cm~25.0cm (0.5cm increments)
https://www.abc-mart.net/shop/g/g7082620001044/

ASICS
W Gel-Pulse 17 MORGANITE/PINK
13,200 yen (tax included) 22.5cm~25.5cm (0.5cm increments)
https://www.abc-mart.net/sho