[ABC-MART] Kaela Kimura wears the lightness of bare feet. 'NIKE AIR RIFT BREEZE' campaign to unleash summer style starts.
ABC-MART will launch the NIKE 'AIR RIFT BREEZE' campaign starting April 23, 2026. Featuring Kaela Kimura, it promotes the charm of this sneaker-sandal hybrid model.
📋 Article Processing Timeline
- 📰 Published: April 23, 2026 at 17:00
- 🔍 Collected: April 23, 2026 at 08:31
- 🤖 AI Analyzed: April 24, 2026 at 04:46 (20h 14m after Collected)
ABC-MART will launch a campaign for NIKE's standard model 'AIR RIFT BREEZE' starting from Thursday, April 23, 2026. 'AIR RIFT BREEZE' is a pair that fuses the respective charms of sneakers and sandals. In particular, this model boasts high popularity every year and is a notable model that has recorded sell-outs multiple times in the past. In this campaign, appointing Kaela Kimura, who gathers support as an artist and fashion icon, we will express a pair that combines the lightness of bare feet and individuality through modern and sophisticated visuals.
● URL: https://www.abc-mart.net/shop/e/e1000684/ *Published at 9:00 AM on Thursday, April 23
● YouTube: https://youtu.be/NRMfS-8aVeI
◼️ NIKE AIR RIFT, lightly, supplely.
Born in 1995, 'AIR RIFT' is a unique model inspired by the 'sensation of running barefoot'. The split-toe design supports the natural movement of the foot, realizing a light and free wearing comfort. Combining the effortless feel of a sandal with the functionality of a sneaker, it leads your feet to a lighter and more sophisticated style.
Nike Air cushioning mounted in the heel and a soft foam midsole provide excellent comfort. Furthermore, easy putting on and taking off and adjustment of the fit are possible with hook-and-loop straps.
The highly breathable material structure and flexible outsole correspond to every scene of daily life. Balancing lightness and comfort, it supports active summer styles from the feet.
◼️ Styling
A simple styling of a relaxed T-shirt and denim.
Creating a light and effortless feel with rolled-up feet.
By pairing with AIR RIFT, adding barefoot-like lightness and comfort.
A style finished in a summery balance where naturalness and femininity coexist.
A clean mode style created with a beautifully silhouetted blouse and wide pants.
Achieving a balanced contrast with waist marking and silhouette.
Incorporating lightness with AIR RIFT on the feet to create a moderate effortless look.
An urban styling with a playful touch within elegance.
◼️ Product Overview
Product Name: Women's Air Rift Breeze
Colors (from left): Black/White, Black/Black, White/Pure Platinum
Sizes: 22.0cm~29.0cm (1.0cm increments)
Price: 12,100 yen (tax included)
■ Profile
Kaela Kimura
Since making her major debut with the single 'Level 42' in June 2004, she has released hit songs such as 'Rirura Riruha' and 'Butterfly'. She published her first picture book 'Nemu to Kokoro' in 2018, and her first essay book 'NIKKI' in 2020. She is widely active, serving as the national producer representative for the survival audition program 'PRODUCE 101 JAPAN THE GIRLS' in 2023. In April 2025, she released a SPECIAL BOX comprising a CD, Blu-ray, and book to commemorate her 20th debut anniversary. She will celebrate her 22nd debut anniversary on June 23, and a Billboard Live tour covering 3 cities starting from the Billboard Live Yokohama performance has been decided.
■ Company Overview
Company Name: ABC-MART, INC.
Representative: Kiichiro Hattori
Location: 48th Floor, Azabudai Hills Mori JP Tower, 1-3-1 Azabudai, Minato-ku, Tokyo 106-0041
Established: June 6, 1985
Business Description: Retail of shoes, clothing, and general merchandise, product planning, manufacturing, and sales of shoes
Phone: 0120-936-610
Available hours: 10:00 - 17:00 (Weekdays Monday to Thursday)