A New Radio CM for 'Navikurumi (CV: Rie Takahashi)', the Official Character of Car Assessment and Purchasing Site 'Navikuru', Begins Broadcasting Nationwide!
Ateam LifeDesign's car assessment site 'Navikuru' will start airing a new radio commercial nationwide on April 1, featuring its official character 'Navikurumi', voiced by popular voice actress Rie Takahashi.
📋 Article Processing Timeline
- 📰 Published: April 1, 2026 at 00:00
- 🔍 Collected: April 1, 2026 at 01:06 (1h 6m after Published)
- 🤖 AI Analyzed: April 22, 2026 at 06:01 (508h 55m after Collected)
Ateam LifeDesign Inc. (Headquarters: Nagoya, Aichi; President: Takao Hayashi; hereinafter referred to as the Company), a group company of Ateam Holdings Inc. which deploys diverse IT services with creativity and technical prowess, operates the car assessment and purchasing site 'Navikuru'. Starting April 1, the Company will begin broadcasting a new radio commercial nationwide featuring its official character 'Navikurumi (CV: Rie Takahashi)'.
## ■ Official Character 'Navikurumi'
Born in 2007, the car assessment and purchasing site 'Navikuru' has supported the sale of many cars over the past 19 years as a service connecting customers with purchasing dealers. Recently, under the brand tagline 'Bulk assessment is love for your car,' we aim to turn the time spent facing your beloved car into a positive experience.
The official character 'Navikurumi' was born to symbolize Navikuru's service. She stands by the major decision of selling a beloved car and navigates you so you can take a step forward with peace of mind. The brightness, kindness, and core strength of Rie Takahashi, who provides the voice, overlap perfectly, making her a character that embodies the worldview of Navikuru.
## ■ CM Broadcast Overview
### Broadcast Period
From April 1, 2026
### Broadcasting Stations
AIR-G', Hokkaido Broadcasting, FM North Wave, FM Aomori, FM Akita, FM Iwate, FM Sendai, Fukushima FM, FM Niigata, Radio Fukushima, InterFM897, J-wave, NACK5, BayFM, Yokohama FM, Ibaraki Broadcasting, FM Tochigi, FM Toyama, FM Ishikawa, FM Fukui, FM Nagano, Shin-etsu Broadcasting, K-MIX, FM Fuji, FM Mie, Tokai Radio, CBC Radio, ZIP-FM, Niigata Broadcasting, FM802, FM COCOLO, α-STATION, KISS-FM, Radio Osaka, FM Shiga, FM San-in, San-in Broadcasting, FM Okayama, Sanyo Broadcasting, Chugoku Broadcasting, Hiroshima FM, FM Yamaguchi, FM Tokushima, FM Kagawa, FM Ehime, CROSS FM, LOVE FM, FM Fukuoka, FM Saga, FM Nagasaki, Nagasaki Broadcasting, FM Kumamoto, FM Oita, Oita Broadcasting, FM Miyazaki, Miyazaki Broadcasting, FM Kagoshima, Music Bird, Kitanihon Broadcasting.
### Radio CM Videos
Navikuru Radio CM | Drive Song Edition 20 seconds
(YouTube Link)
Navikuru Radio CM | Drive Song Edition 60 seconds
https://www.youtube.com/watch?v=v96oh5nfkTk&list=PLbxPy-BDREiaAK0fg4p2gLghSTskFIDQJ&index=6
## ■ Official Character 'Navikurumi'
Born in 2007, the car assessment and purchasing site 'Navikuru' has supported the sale of many cars over the past 19 years as a service connecting customers with purchasing dealers. Recently, under the brand tagline 'Bulk assessment is love for your car,' we aim to turn the time spent facing your beloved car into a positive experience.
The official character 'Navikurumi' was born to symbolize Navikuru's service. She stands by the major decision of selling a beloved car and navigates you so you can take a step forward with peace of mind. The brightness, kindness, and core strength of Rie Takahashi, who provides the voice, overlap perfectly, making her a character that embodies the worldview of Navikuru.
## ■ CM Broadcast Overview
### Broadcast Period
From April 1, 2026
### Broadcasting Stations
AIR-G', Hokkaido Broadcasting, FM North Wave, FM Aomori, FM Akita, FM Iwate, FM Sendai, Fukushima FM, FM Niigata, Radio Fukushima, InterFM897, J-wave, NACK5, BayFM, Yokohama FM, Ibaraki Broadcasting, FM Tochigi, FM Toyama, FM Ishikawa, FM Fukui, FM Nagano, Shin-etsu Broadcasting, K-MIX, FM Fuji, FM Mie, Tokai Radio, CBC Radio, ZIP-FM, Niigata Broadcasting, FM802, FM COCOLO, α-STATION, KISS-FM, Radio Osaka, FM Shiga, FM San-in, San-in Broadcasting, FM Okayama, Sanyo Broadcasting, Chugoku Broadcasting, Hiroshima FM, FM Yamaguchi, FM Tokushima, FM Kagawa, FM Ehime, CROSS FM, LOVE FM, FM Fukuoka, FM Saga, FM Nagasaki, Nagasaki Broadcasting, FM Kumamoto, FM Oita, Oita Broadcasting, FM Miyazaki, Miyazaki Broadcasting, FM Kagoshima, Music Bird, Kitanihon Broadcasting.
### Radio CM Videos
Navikuru Radio CM | Drive Song Edition 20 seconds
(YouTube Link)
Navikuru Radio CM | Drive Song Edition 60 seconds
https://www.youtube.com/watch?v=v96oh5nfkTk&list=PLbxPy-BDREiaAK0fg4p2gLghSTskFIDQJ&index=6