Nobunaga Daytona Project Refreshes FiNANCiE Community Design / Project Operations and Franchise Development Handled by Chanko@Nabeo, Who Also Experienced Wearing the Watch
Cross One Co., Ltd. announced a design refresh for the official icon and related creatives used within the FiNANCiE community for its "Nobunaga Daytona Project." This initiative aims to strengthen the information dissemination foundation to convey the experiential value of vintage ROLEX more clearly and consistently.
📋 Article Processing Timeline
- 📰 Published: May 2, 2026 at 20:05
- 🔍 Collected: May 2, 2026 at 11:31
- 🤖 AI Analyzed: May 2, 2026 at 11:47 (15 min after Collected)
Cross One Co., Ltd. (Representative Director: Zen Shinagawa / Headquarters: Toshima-ku, Tokyo) announced that it has refreshed the design of the official icon and related creatives used within the FiNANCiE community for its "Nobunaga Daytona Project," which centers on the ROLEX Ref.6263 / Ser.6412345 (commonly known as "Nobunaga Daytona").
This design refresh involved reconstructing the direction of the official icon for the FiNANCiE community, as well as visuals for project introductions, YouTube thumbnails, and promotional images used on social media.
The "Nobunaga Daytona Project" is an initiative to disseminate vintage ROLEX watches with historical backgrounds not merely as luxury timepieces, but as an experiential value to be worn, discussed, and shared. Through wearing experiences, video content, and information dissemination on social media, we have conveyed not only the charm of the watch itself but also the story and worldview embedded in the project.
However, operating multiple communication channels such as the FiNANCiE community, YouTube, and social media presented a challenge in visually organizing the project's impression to be more understandable and consistent.
This refresh was carried out against this background, with the aim of conveying the worldview of Nobunaga Daytona more intuitively to community participants and those newly learning about the project.
■ Main Contents of the Design Refresh
1. Refresh of the FiNANCiE Community Official Icon
The official icon displayed within FiNANCiE has been reviewed to prioritize visibility on smartphones, making the "Nobunaga Daytona" name and worldview easily conveyed even in small display sizes.
By adopting a composition designed for circular display and a layout that draws attention to the center, we aim for a visual that is easily recognizable in community lists and post screens.
2. Strengthening Project Visual Consistency
For images used in the Nobunaga Daytona Project's communication, we have organized the direction of color, composition, and text placement, and reconfigured them to create a consistent impression across various media.
We are conscious of creating a design that balances the profound feel of vintage watches with a sense of historical narrative, while also being easy for first-time viewers to understand.
3. Renewal of YouTube Thumbnails
We have also reviewed the design of YouTube thumbnails for future video dissemination.
As thumbnails are a crucial point of contact that convey video content at a glance, we have redesigned the visibility of title text, the presentation of the Nobunaga Daytona itself, and the balance of placement for people, watches, and project names.
This aims for a composition that clearly conveys the project's content when listed on YouTube or shared on social media.
4. Development of Creatives for Community Posts
For images used in posts and announcements within the FiNANCiE community, we have also organized the design direction, anticipating continuous information dissemination in the future.
We are developing creative designs that are easy to operate, maintaining a consistent impression as the Nobunaga Daytona Project, while accommodating various post contents such as project progress, video releases, event announcements, and wearing experience reports.
■ Aim of the Design Refresh
This design refresh is not merely a change of images, but an initiative to establish the information dissemination foundation for the Nobunaga Daytona Project.
Especially in the FiNANCiE community, as post content and communication with participants accumulate, understanding and interest in the project deepen. By organizing the icons, thumbnails, and promotional images that serve as entry points, we aim to create an environment where the content is easily understood by those encountering the project for the first time.
Furthermore, by linking external communication through YouTube and social media with internal communication within the FiNANCiE community, we will continue to deliver the project's worldview and activities more consistently.
Nobunaga Daytona | FiNANCiE
■ Future Developments
Cross One Co., Ltd. will continue to disseminate video content, social media posts, and information within the community regarding the Nobunaga Daytona Project.
Utilizing the newly refreshed visuals, we will strive to convey the charm of vintage watches, the value of wearing experiences, and the story embedded in the project more clearly, and work towards continuous engagement with community participants.
The Nobunaga Daytona Project is an initiative to rethink watches not just as "something to own," but as "something to experience, discuss, and share." Moving forward, real-world experiences and digital communities.
This design refresh involved reconstructing the direction of the official icon for the FiNANCiE community, as well as visuals for project introductions, YouTube thumbnails, and promotional images used on social media.
The "Nobunaga Daytona Project" is an initiative to disseminate vintage ROLEX watches with historical backgrounds not merely as luxury timepieces, but as an experiential value to be worn, discussed, and shared. Through wearing experiences, video content, and information dissemination on social media, we have conveyed not only the charm of the watch itself but also the story and worldview embedded in the project.
However, operating multiple communication channels such as the FiNANCiE community, YouTube, and social media presented a challenge in visually organizing the project's impression to be more understandable and consistent.
This refresh was carried out against this background, with the aim of conveying the worldview of Nobunaga Daytona more intuitively to community participants and those newly learning about the project.
■ Main Contents of the Design Refresh
1. Refresh of the FiNANCiE Community Official Icon
The official icon displayed within FiNANCiE has been reviewed to prioritize visibility on smartphones, making the "Nobunaga Daytona" name and worldview easily conveyed even in small display sizes.
By adopting a composition designed for circular display and a layout that draws attention to the center, we aim for a visual that is easily recognizable in community lists and post screens.
2. Strengthening Project Visual Consistency
For images used in the Nobunaga Daytona Project's communication, we have organized the direction of color, composition, and text placement, and reconfigured them to create a consistent impression across various media.
We are conscious of creating a design that balances the profound feel of vintage watches with a sense of historical narrative, while also being easy for first-time viewers to understand.
3. Renewal of YouTube Thumbnails
We have also reviewed the design of YouTube thumbnails for future video dissemination.
As thumbnails are a crucial point of contact that convey video content at a glance, we have redesigned the visibility of title text, the presentation of the Nobunaga Daytona itself, and the balance of placement for people, watches, and project names.
This aims for a composition that clearly conveys the project's content when listed on YouTube or shared on social media.
4. Development of Creatives for Community Posts
For images used in posts and announcements within the FiNANCiE community, we have also organized the design direction, anticipating continuous information dissemination in the future.
We are developing creative designs that are easy to operate, maintaining a consistent impression as the Nobunaga Daytona Project, while accommodating various post contents such as project progress, video releases, event announcements, and wearing experience reports.
■ Aim of the Design Refresh
This design refresh is not merely a change of images, but an initiative to establish the information dissemination foundation for the Nobunaga Daytona Project.
Especially in the FiNANCiE community, as post content and communication with participants accumulate, understanding and interest in the project deepen. By organizing the icons, thumbnails, and promotional images that serve as entry points, we aim to create an environment where the content is easily understood by those encountering the project for the first time.
Furthermore, by linking external communication through YouTube and social media with internal communication within the FiNANCiE community, we will continue to deliver the project's worldview and activities more consistently.
Nobunaga Daytona | FiNANCiE
■ Future Developments
Cross One Co., Ltd. will continue to disseminate video content, social media posts, and information within the community regarding the Nobunaga Daytona Project.
Utilizing the newly refreshed visuals, we will strive to convey the charm of vintage watches, the value of wearing experiences, and the story embedded in the project more clearly, and work towards continuous engagement with community participants.
The Nobunaga Daytona Project is an initiative to rethink watches not just as "something to own," but as "something to experience, discuss, and share." Moving forward, real-world experiences and digital communities.