"Tokyo Motorcycle Show 2026" Exhibition Report
Bike O & Company exhibited at the Tokyo Motorcycle Show 2026, hosting wildly successful events including a collaboration with the popular manga 'Baribari Densetsu' and live engine teardown demonstrations.
📋 Article Processing Timeline
- 📰 Published: April 10, 2026 at 20:00
- 🔍 Collected: April 11, 2026 at 00:26 (4h 26m after Published)
- 🤖 AI Analyzed: April 20, 2026 at 02:27 (218h 1m after Collected)
Bike O & Company Ltd. (Representative Director and CEO: Atsushi Sawa, Headquarters: Setagaya-ku, Tokyo, Securities Code: 3377, hereinafter "the Company"), which holds the corporate philosophy of "breaking common sense to create new value and excitement" and aims to be a "lifelong partner for motorcycle life," exhibited at the Tokyo Motorcycle Show 2026 held at Tokyo Big Sight from March 27 (Fri) to March 29 (Sun).
A total of 119,266 people visited the venue, and an exceptionally large number of customers, exceeding previous years, visited our booth. This year, we rolled out a collaboration with the popular 80s manga "Baribari Densetsu," which we have featured in our TV commercials since February 2026. We hosted various talk shows featuring guests including Bike O ambassadors, conducted engine teardown and maintenance demonstrations by our mechanic staff, and held a "Baribari Densetsu" collaboration goods lottery in which over 3,500 customers participated. Additionally, through an SNS campaign involving user participation conducted in February, we displayed comments related to "bike love" submitted by general users as wall designs, which were viewed by many customers.
### Exhibition Overview
- Event Name: The 53rd Tokyo Motorcycle Show 2026
- Exhibition Dates: 3 days from March 27 (Fri) to March 29 (Sun)
- Exhibition Location: Tokyo Big Sight West Hall 2
- Booth Number: 2-16
- Booth Theme: "With Bike Love"
A total of 119,266 people visited the venue, and an exceptionally large number of customers, exceeding previous years, visited our booth. This year, we rolled out a collaboration with the popular 80s manga "Baribari Densetsu," which we have featured in our TV commercials since February 2026. We hosted various talk shows featuring guests including Bike O ambassadors, conducted engine teardown and maintenance demonstrations by our mechanic staff, and held a "Baribari Densetsu" collaboration goods lottery in which over 3,500 customers participated. Additionally, through an SNS campaign involving user participation conducted in February, we displayed comments related to "bike love" submitted by general users as wall designs, which were viewed by many customers.
### Exhibition Overview
- Event Name: The 53rd Tokyo Motorcycle Show 2026
- Exhibition Dates: 3 days from March 27 (Fri) to March 29 (Sun)
- Exhibition Location: Tokyo Big Sight West Hall 2
- Booth Number: 2-16
- Booth Theme: "With Bike Love"