Cure Skincare Gains Popularity in Singapore: Limited-Time Pop-Up at the Largest MUJI Flagship Store in ASEAN

4CS HD, a Japanese cosmetics company, is holding a one-month limited pop-up for its skincare brand 'Cure' at the MUJI Plaza Singapura store in Singapore from May 9 to June 8, 2026.
イベントNQ 78/100出典:PR Times

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  • 📰 Published: May 21, 2026 at 19:20
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4CS HD Co., Ltd. (Headquarters: Fukuoka City; President: Hirohiko Matsuno; TSE Standard Market, Securities Code: 3726), a company dealing in cosmetics and aroma products, is collaborating with CONVERSION PTE. LTD., which manages the 'Community Market' at the MUJI Plaza Singapura store (the flagship store in the ASEAN region operated by MUJI (SINGAPORE) PRIVATE LTD.), to sell products from its skin-gentle skincare brand 'Cure' for one month, from Saturday, May 9, to Monday, June 8, 2026.

■ About the MUJI Plaza Singapura Store
Since 2017, the MUJI Plaza Singapura store has been located on the first floor of the large shopping mall 'Plaza Singapura' in central Singapore. In 2023, marking the 20th anniversary of MUJI's entry into Singapore, the store underwent a major expansion and renovation, doubling its retail space to over 1,000 tsubo (approx. 3,300 sqm), making it the largest store in the ASEAN region. It is gaining popularity for its apparel, food, and interior goods, as well as its cafe and home renovation support services.

■ Pop-Up at the 'Community Market'
The store features a permanent event space called 'Community Market' where events introducing Japanese products are held. 'Cure' brand products are currently being sold in this space, and since the first day, many customers have stopped by to learn about the products and make purchases.

Products drawing high interest include the long-selling 'White Clear Gel' for exfoliation, which has shipped over 5.15 million units cumulative; the 'Special Powder Soap', which uses dual enzymes and dual clay components to cleanse the skin; and the popular 'Extra Oil Cleansing'. The cleansing oil effectively breaks down makeup and pore impurities using enzymes while maintaining skin hydration with beauty and moisturizing ingredients.

In addition to 'Cure', the brand 'Larét' (supervised by hair and makeup artist Yuki Takahashi) and skincare items from FAVORINA and FINE VISUAL are also being showcased, drawing attention for their dual UV care and skincare benefits.

'Cure' has been sold in Singapore previously, and this pop-up event is expected to further enhance brand recognition and promote the brand to neighboring countries. The company plans to actively pursue sales and PR activities in various other countries and regions.

FAQ

Where is the Cure pop-up held in Singapore?

It is being held at the 'MUJI Plaza Singapura' store inside Plaza Singapura.

What kind of products can I purchase?

You can purchase popular skincare products known for being gentle on the skin, including White Clear Gel, Powder Soap, and Cleansing Oil.

What is the purpose of this event?

The goal is to increase brand awareness in Singapore and facilitate future promotion in other Asian countries.