【Ehime/Matsuyama】Matsuyama's First-Ever Micro Pig Café, "P・SPO Pig Cafe," Opens July 3

P・SPO, operated by Sanfuku Holdings Co., Ltd. (Headquarters: Matsuyama City, Ehime Prefecture), will open "P・SPO Pig Cafe," Matsuyama's first permanent micro pig café (based on company research), on Friday, July 3, 2026, located in Aiten Street, Matsuyama City, Ehime Prefecture.

The café will operate as a relaxing space where guests can interact with micro pigs, aiming to become a new experiential destination that visitors can easily drop into during shopping or sightseeing.

P・SPO members can use the café for 30 minutes free of charge once per day, and general visitors are also welcome.

*Based on company research as of June 2026, regarding permanent micro pig cafés within Matsuyama City.

Matsuyama's First Micro Pig Café

In recent years, interest in experiential facilities offering animal interaction and short, enjoyable activities has been growing. At P・SPO, in addition to fitness and relaxation, we aim to create a welcoming space that offers a new form of "healing" experience for both local residents and tourists.

Up-Close Interaction with Micro Pigs

Inside the café, guests can interact closely with friendly and curious micro pigs.

Each pig has its own unique personality and markings, offering different charms with every visit. This makes it an ideal spot not only for families, couples, and friends, but also for tourists visiting Matsuyama.

*For the health and safety of the animals, the number of guests admitted may be adjusted depending on operational conditions and crowd levels.

P・SPO Members Enjoy 30 Minutes Free

P・SPO members can use the café for 30 minutes free of charge once per day.

General admission is also available, with fees as follows:

[First 30 minutes]

・P・SPO Members: Free (once per day)

・General (Adults): 1,000 JPY (tax included)

・Elementary School Students: 500 JPY (tax included)

・Preschool Children: Free

[Additional 30 minutes]

・Adults: 1,000 JPY (tax included)

・Elementary School Students: 500 JPY (tax included)

・Preschool Children: Free

*Only cashless payments accepted

Store Overview

Store Name: P・SPO Pig Cafe

Opening Date: Friday, July 3, 2026

Opening Hours: 10:00–19:00 (Last Entry at 18:30)

Address: 1F Kobayashi Building, 4-6-16 Minatomachi, Matsuyama City, Ehime 790-0012

Access: Approximately 7 minutes on foot from Iyotetsu Matsuyama City Station

*Operating details may change due to animal health or crowd conditions.

[First-Class Animal Handling Business Information]

Name: Aqua Co., Ltd. / Representative Takanori Nakayama

Facility Name: P・SPO Pig Cafe

Address: 1F, 4-6-16 Minatomachi, Matsuyama City, Ehime

Category: Exhibition

Animal Care Reg. No. 1452

Registration Date: June 12, Reiwa 8 (2026)

Expiry Date: June 11, Reiwa 13 (2031)

Animal Handling Manager: Haru Yokoyama

Company Overview

Sanfuku Holdings Co., Ltd.

P・SPO Company President: Kōhei Murakami

Address: 2-1-3 Nakamura, Matsuyama City, Ehime

Official Website: https://pspo.jp/

Instagram: https://www.instagram.com/pspo.ehime

LINE: https://page.line.me/255qqjnk

[Inquiries Regarding This Announcement]

Sanfuku Holdings Co., Ltd. P・SPO Office

23-1 Doi-cho, Matsuyama City, Ehime 790-0056

Daino P・SPO24 Doi-cho Store

TEL: 0120-337-217

Contact: Nakamura