[Opening May 1st!] Popular Oita Malatang Specialty Store "Fukun Malatang" Makes First Appearance in Ehime's Matsuyama ~ SANPUKU FUTURE Co., Ltd. Handled Tenant Brokerage ~
SANPUKU FUTURE Co., Ltd., a tenant brokerage business in Matsuyama, Ehime Prefecture, handled the tenant brokerage for "Fukun Malatang Matsuyama Store," a popular Malatang specialty store from Oita, which will open for the first time in Matsuyama, Ehime, on May 1, 2026. Malatang, a spicy noodle soup from China, has gained national popularity, especially among the younger generation, due to its customizable ingredients, adjustable spiciness, and healthy options with plenty of vegetables.
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- 📰 Published: April 30, 2026 at 20:30
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SANPUKU FUTURE Co., Ltd., which operates a tenant brokerage business in Matsuyama City, Ehime Prefecture (Head office: Matsuyama City, Ehime Prefecture), has handled the tenant brokerage for the Malatang specialty store "Fukun Malatang Matsuyama Store," which will open in Matsuyama City on Friday, May 1, 2026, at 11:00 AM.
In recent years, "Malatang," a spicy soup vermicelli originating from China, has gained national popularity. It attracts attention, mainly from the younger generation, due to its customizable style where you can freely choose your favorite ingredients, adjustable spiciness, and healthy aspect of being able to consume plenty of vegetables.
"Fukun Malatang," which has just opened, is a popular Malatang specialty store in Oita Prefecture, and the Matsuyama store is its first branch in Ehime Prefecture. In the store, customers can enjoy a bowl of their own choice by freely combining abundant ingredients based on a spicy and flavorful Malatang soup with authentic spices. It is also gaining popularity as an experiential food culture with SNS-worthy visuals and the option to choose spiciness and toppings.
With its opening in the center of Matsuyama City, a wide range of generations, including students and the younger generation, are expected to visit.
SANPUKU FUTURE Co., Ltd. will continue to contribute to regional revitalization through store attraction and tenant brokerage that creates new vibrancy in the region.
Store Information
Fukun Malatang Matsuyama Store
3-1-8 N Building 2F, Sanbancho, Matsuyama City, Ehime Prefecture
Business hours: 11:00 AM - 9:00 PM (Last order 8:30 PM)
Official Instagram: https://www.instagram.com/fuen_matsuyama/
Opening on May 1, 2026
Contact
SANPUKU FUTURE Co., Ltd.
Location: Sanfuku Head Office Building 1F, 2-1-3 Nakamura, Matsuyama City, Ehime Prefecture
Representative: Tsuyoshi Okada, Representative Director
Business: Commercial real estate brokerage, architectural design/renovation, vacant property solutions, facility planning and development (e.g., PSPO24)
Brand name: Tenant Infolink
URL: https://www.tenantehime.com/
Keywords:
In recent years, "Malatang," a spicy soup vermicelli originating from China, has gained national popularity. It attracts attention, mainly from the younger generation, due to its customizable style where you can freely choose your favorite ingredients, adjustable spiciness, and healthy aspect of being able to consume plenty of vegetables.
"Fukun Malatang," which has just opened, is a popular Malatang specialty store in Oita Prefecture, and the Matsuyama store is its first branch in Ehime Prefecture. In the store, customers can enjoy a bowl of their own choice by freely combining abundant ingredients based on a spicy and flavorful Malatang soup with authentic spices. It is also gaining popularity as an experiential food culture with SNS-worthy visuals and the option to choose spiciness and toppings.
With its opening in the center of Matsuyama City, a wide range of generations, including students and the younger generation, are expected to visit.
SANPUKU FUTURE Co., Ltd. will continue to contribute to regional revitalization through store attraction and tenant brokerage that creates new vibrancy in the region.
Store Information
Fukun Malatang Matsuyama Store
3-1-8 N Building 2F, Sanbancho, Matsuyama City, Ehime Prefecture
Business hours: 11:00 AM - 9:00 PM (Last order 8:30 PM)
Official Instagram: https://www.instagram.com/fuen_matsuyama/
Opening on May 1, 2026
Contact
SANPUKU FUTURE Co., Ltd.
Location: Sanfuku Head Office Building 1F, 2-1-3 Nakamura, Matsuyama City, Ehime Prefecture
Representative: Tsuyoshi Okada, Representative Director
Business: Commercial real estate brokerage, architectural design/renovation, vacant property solutions, facility planning and development (e.g., PSPO24)
Brand name: Tenant Infolink
URL: https://www.tenantehime.com/
Keywords: