01 Inc. (Headquarters: Adachi-ku, Tokyo; President & CEO: Kōki Takagi; hereinafter “01”) announces the signing of a business partnership agreement with Uniserve Co., Ltd. (President: Hayato Kotama; hereinafter “Uniserve”), a company engaged in system development and IT staffing (SES) services, with an eye toward future business integration.

Through this partnership, the two companies will integrate their respective technological expertise, sales capabilities, and proprietary products to officially launch a new concept called 'System of Work' (System of Work, hereinafter SOW), aiming to move beyond labor-intensive business models.

01 Inc. Official Website

1. Background and Purpose of the Partnership: From 'Providing Labor' to 'Providing Growth and Self-Sufficiency'

As of 2026, the global B2B SaaS market is transitioning beyond 'System of Record' (SOR), which was designed solely for recording information, and entering the era of 'System of Work' (SOW), where AI agents autonomously generate results. However, while AI adoption at the individual and team levels is progressing in Japan, enterprise-wide adoption and stabilization rates remain low. A major barrier is 'organizational culture and psychological resistance (cultural debt),' including a lack of clear data practices and the fact that 44% of younger workers intentionally sabotage AI implementation due to fear of job loss.

To address this challenge, Takagi and Kotama, who previously co-created a business generating ¥2.2 billion in revenue and serving 600,000 users, have reunited.

Uniserve enjoys strong trust from numerous client companies due to its robust annual SES business worth approximately ¥200 million. 01 Inc. possesses high-value AI consulting expertise and a patent-pending PDCA engine for goal achievement support called 'TENPLUS (10+)'. By combining their strengths, the two companies will establish an innovative IT support model that enables client companies to master AI and ultimately become self-sufficient—achieving 'graduation.'

2. Integration of the New Concept 'System of Work (SOW)' and the Product 'TENPLUS'

From 2026 to 2036, the global B2B SaaS market will decisively evolve from 'System of Record' (SOR), which merely records information, and 'System of Engagement' (SOE), which supports communication, toward 'System of Work' (SOW), which autonomously executes tasks and generates outcomes.

At this pivotal moment, 01 Inc.'s proposed integrated scheduling and goal management platform, 'TENPLUS,' will begin establishing itself as a new business operating system, centered on AI agents performing tasks on behalf of users.

The mission from here is to elevate 'System of Work' beyond mere resource supplementation into an organizational transformation approach that seamlessly synchronizes a client company’s mission, vision, values (MVV), and goals with daily on-site actions (results).

Phase 1: On-site Entry and Basic Support (Building trust through reliable engineering)

Phase 2: AI Implementation and Stabilization (Integrating and automating AI into operational processes while working alongside)

Phase 3: Self-Sufficiency and 'Graduation' (Handing over work to AI and the client team, establishing a sustainable system within one year, and graduating)

01’s SaaS product 'TENPLUS' overlays corporate 'goals and objectives' onto 'factual data' from tools like Google Calendar. Through a proprietary mechanism, the AI learns and optimizes user-specific success patterns over time, generating new results.

TENPLUS Official Website

3. Career Backgrounds of the CEOs and Their Comments on the Partnership

Takagi Kōki, President & CEO, 01 Inc. With over 13 years of experience in B2B solution sales and management, he led the organization as its first executive at a previous IT startup, achieving revenue scaling to ¥2.2 billion. He founded 01 Inc. in 2021, launching high-value consulting services and products under the mission of 'creating growth.'

[Comment] 'I am deeply grateful and feel a great sense of responsibility to be able to challenge again alongside former colleagues Mr. Kotama and Mr. Igawa, who have more experience as executives than I do and who deeply understand each other’s strengths. What we aim for is not merely an SES company that provides personnel, but an organization that creates customer growth through AI and impacts the world.'

Hayato Kotama, President & CEO, Uniserve Co., Ltd. After founding a company at age 22, he put it on hold and later gained engineering experience at an IT startup. He built overwhelming technical capabilities, handling everything from frontend and backend to infrastructure and cutting-edge fields like AI-OCR, covering the entire development spectrum. In 2020, he restarted the company under the new name 'Uniserve' and relaunched as a system development firm. He established a solid management foundation alongside Director and SES Sales Lead Mr. Igawa, under the vision of 'true engineer-first,' where all employees achieve a monthly income of ¥1 million.

[Comment] 'We will merge Uniserve’s strong technical capabilities—trusted by numerous companies—and our field-oriented sales strength with Mr. Takagi’s outstanding product vision and sales strategy. We will transform our SES foundation from a 'revenue pillar' into a 'customer growth engine' and create a global stage where all our members can thrive as AI engineers and consultants.'

4. Future Outlook: A Roadmap for Transforming the Japanese Economy Through Improved AI Adoption

Our goal is not merely to expand profits for a single company, but to eliminate Japan’s isolated IT trends (Galápagos syndrome) and enhance international competitiveness by making 'AI infrastructure penetration rate' our key goal indicator (KGI), thereby promoting the widespread adoption of SOW.

Just as handwritten administrative processes persist despite calls for 'DX' and 'AI utilization,' we must address the current reality that AI implementation itself is cumbersome and high-barrier. We believe widespread adoption will remain difficult unless we can transform AI into an accessible and trustworthy system that anyone can easily adopt.

We will evolve TENPLUS’s patented technology from a mere business tool into a 'decision-making partner for life and organizations' and build the technological foundation necessary to contribute to the next phase of Japan’s economy.

[TENPLUS / Service Overview]

Service Overview

Name: TENPLUS

Pricing: Free Plan: Free (14-day trial)

Standard Plan: ¥500 per ID/month (excluding tax)

AI Charge: Quoted individually

URL: https://10plus01.com/

Achieve more with TENPLUS

Company Overview

Company Name: 01 Inc. (Zeroichi Kabushiki Kaisha)

Representative: President & CEO Kōki Takagi

Headquarters: 2-7-19 Shimone, Adachi-ku, Tokyo

Established: November 10, 2021

URL: https://0one.jp/

Business: IT Solutions (development and operation of TENPLUS), Consulting, Telecommunications

FACT BOX

  • Source: PR TIMES
  • Category: Partnership
  • Products / services: System of Work(SOW)