Hanmi Group Co., Ltd. (Headquarters: Shinjuku, Tokyo; Representative Director: Kim Chun-sil), which operates aesthetic salons and develops beauty products under the slogan "Beautiful Skin, Beautiful Future," has decided to hold exclusive, individual trial sessions and in-store tours (free, by appointment only) for salon owners, in conjunction with the full-scale launch of its far-infrared warming machine, "Secret Sea Y," designed to support women's delicate and fluctuating health conditions.
Secret Sea Y
As of 2026, the global femtech market (a market that supports women's health issues with technology and products) is rapidly growing to approximately 45.6 billion US dollars (about 7 trillion yen).
However, in Japan, warming habits have not yet fully permeated compared to surrounding Asian countries. Leveraging over 28 years of salon operation know-how, we propose a new standard for warming menus in the salon industry that supports women suffering from coldness and condition irregularities due to age from the inside.
The Rapidly Growing Global "Femtech Market" and the Current State of the Japanese Market
"Femtech and Femcare," which support women's healthy daily lives with products and services, are now a global mega-trend. They are predicted to continue expanding at a high growth rate.
However, the habit (culture) of femcare in Japan has not yet become sufficiently established as a salon menu compared to Western countries and surrounding Asian countries. In aesthetic salons in beauty-leading countries like South Korea and China, data shows that about 80% of users start with femcare treatments, indicating it is deeply recognized as an important foundation for maintaining beauty and health.
In Japan, there are many women who suffer in silence, unable to consult anyone due to the psychological barrier of "embarrassment" regarding delicate discomforts, coldness due to life stage changes, and the dullness during their monthly blues. Precisely because many salon owners are still unaware of its importance and market potential, introducing correct warming menus at this timing will lead to overwhelming differentiation (market impact) from other establishments.
For Delicate Fluctuations Associated with Age: High-Quality Warming Total Support That Directly Warms the Abdominal Area
Various fluctuations unique to women can be addressed by thoroughly warming the abdominal area and caring for the body from the inside, bringing significant benefits for maintaining daily condition and enjoying refreshing days.
"Secret Sea Y" is a new standard warming machine for the aesthetic industry, equipped with proprietary far-infrared thermal technology. Its most significant feature is its ability to directly deliver unique warmth to the core of the body without any obstruction, by approaching the bare skin after changing clothes.
Voices from Salon Owners Who Have Introduced the Product (Testimonials)
Harikuma
"The far-infrared thermal care is popular for being 'comfortable.'
It also leads to repeat business. The satisfaction with slimming menus has dramatically improved.
I truly feel it was the right decision to introduce it."
Rich life Kokoro Te
"After introduction, we received more feedback saying 'they could feel the effects immediately,' and sales have greatly increased. The burden on the body has also decreased, allowing therapists to work with more余裕, leading to a surge in repeat customers. We have transformed into a 'salon of choice.'"
Skin Specialist Elena
"The points that 'it can be used on the whole body' and 'the thermal effect can be strongly felt' are popular, and the number of customers returning for repeat visits has increased. It is actively used as a new menu item to support relaxation and customer health care."
BiLUNA
"I have addressed many women's concerns, but the most frequent相談 was about the 'odor' of the intimate area. With this machine, we have received feedback that customers feel comfort from the very first treatment. The sensation of warming from the deep within the body feels like a new option that can support women's unique concerns."
※ BiLUNA
https://beauty.hotpepper.jp/kr/slnH000417591/?vos=cpahpbprosmaf131118005
※ The above are personal opinions and do not guarantee results or efficacy.
※ This product is not a medical device.
Salon Owner Exclusive: Limited-Time "Individual Trial Sessions" by Appointment Only
For salon owners who are unsure how to incorporate femcare into their own businesses or who want to first confirm the machine's capabilities on their own bodies, we are holding individual free trial sessions at Hanmi Group's directly managed stores at any time.
We are not just a company that sells machines. Leveraging our know-how cultivated through over 28 years of salon operation and our track record of successfully introducing over 300 units of the hit machine "Thermatrix" to external salons, we provide total support, including post-introduction counseling methods and customer acquisition strategies.
Target Audience: Owners of aesthetic salons, chiropractic clinics, nail and eyelash salons, and those planning to open a business.
Content: "Secret Sea Y" treatment experience (while wearing clothes), consultation on menu creation and high-price repeat strategies for salons.
Participation Fee: Free (by appointment only)
Venue: Hanmi Group's directly managed stores or the head office showroom.
How to Apply: Please apply via the website below or LINE.
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HP:
https://www.hanmigroup.jp/contact
LINE:
https://liff.line.me/2004783030-M6RNzgwZ?unique_key=I3U4Ji&ts=1782449989
Company Profile
We operate aesthetic salons nationwide that offer "proven techniques and results" with 28 years in the industry, frequented by celebrities and influencers in secret.
Company Name: Hanmi Group Co., Ltd.
Location: 2F, 1-30-6 Shinjuku, Shinjuku-ku, Tokyo, 160-0022
Representative: Kim Chun-sil
Established: October 2020
URL: https://www.hanmigroup.jp/
Store Information: BEAUTY STUDIO Hanmi
Tokyo Area
Shinjuku Main Store: Silver Mansion Shinjuku 205, 6-28-10 Shinjuku, Shinjuku-ku, Tokyo
Shinjuku Gyoenmae Store: 2F, Gyoen Iki Building, 1-30-6 Shinjuku, Shinjuku-ku, Tokyo
Ginza Store: 2F, Ginza Kobayashi Building, 2-11-18 Ginza, Chuo-ku, Tokyo
Shibuya Store: 203, Meisa Minamidai Building, 30-18 Sakuragaokacho, Shibuya-ku, Tokyo
Ikebukuro Store: 2F, Higashi-Ikebukuro Building, 4-3-3 Higashi-Ikebukuro, Toshima-ku, Tokyo
Omotesando Store: 2F(201), Pacific Aoyama, 6-6-20 Minamiaoyama, Minato-ku, Tokyo
Jimbocho Store: 3F, Kurikuri Building, 2-4 Kanda Jimbocho, Chiyoda-ku, Tokyo
Fukushima Area
Fukushima Iwaki Store: 13 Nishi-Kimigatsuka-cho, Onahama, Iwaki City, Fukushima Prefecture
Fukushima Iwaki Taira Store: Tokuei Building 2-D, 112-16 Taira Kuramae, Iwaki City, Fukushima Prefecture
Fukuoka Area
Fukuoka Daimyo Store: A-201, Chambord Daimyo, 2-10-1 Daimyo, Chuo-ku, Fukuoka City, Fukuoka Prefecture
FACT BOX
- Source: PR TIMES
- Category: 製品発表