Dry Head Spa Specialty Store "Kumono Yurikago" Launches "Sleep Recovery Lab" in Collaboration with Phiten. Exploring and Providing Sleep Approaches from the Head, Body, and Mind.

The dry head spa specialist "Kumono Yurikago" collaborates with Phiten to launch a new store, "Sleep Recovery Lab" in Musashi-Shinjo. This initiative explores sleep approaches from the head, body, and mind, proposing new areas for sleep investment.
提携NQ 40/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: May 1, 2026 at 20:00
  • 🔍 Collected: May 1, 2026 at 11:31
  • 🤖 AI Analyzed: May 1, 2026 at 21:27 (9h 55m after Collected)
Kumono Yurikago Co., Ltd. (Head office: Chuo-ku, Tokyo; Representative Directors: Tatsuya Usami, Ryosuke Munakata, Hisaya Hirose; hereinafter “Kumono Yurikago”), which operates the comfortable dry head spa specialty store “Kumono Yurikago,” will launch a new store, “Kumono Yurikago Head Spa Sleep Recovery Lab – collaboration with phiten [Musashi-Shinjo],” in collaboration with Phiten Co., Ltd. (Location: Nakagyo-ku, Kyoto; Representative Director: Yoshihiro Hirata; hereinafter “Phiten”), on Friday, May 1, 2026.

This initiative is a new challenge to further deepen the knowledge of sleep cultivated through the dry head spa business and to explore a multifaceted approach focusing on the head, body, and mind.

Through the collaboration with Phiten, we will pursue new possibilities in addressing sleep by combining manual sleep approaches with physical approaches using technology and equipment.

[From providing treatments to "exploring" sleep approaches]

In modern times, many people feel that they cannot get a sense of rest even after resting, due to information overload, disrupted lifestyles, and prolonged states of tension.

At Kumono Yurikago, we have listened to various concerns regarding rest and sleep through our approach to many customers' heads.

What we have realized through this experience is that the theme of sleep is made up of multiple intertwined elements, not only the head but also the condition of the entire body and internal well-being.

We aim to further expand the value of dry head spas that we have cultivated and explore rest and sleep from a more three-dimensional and multifaceted perspective. As a new step, we have positioned the Musashi-Shinjo store as the new "Sleep Recovery Lab" this time.

Building on our existing knowledge, we will propose new value axes in the field of sleep investment.

[Why is a deeper research hub for sleep needed now?]

At Kumono Yurikago, through dry head spas, we have pursued the value of time spent relaxing while catering to each customer's condition.

On the other hand, in daily treatment sessions, we have also realized that there is a "depth of sleep that cannot be fully explained by head treatments alone."

For example, a heavy head feeling may be related to body stiffness, and it may be difficult to switch feelings or sensations when trying to rest.

Therefore, to address sleep, we have come to believe it is important to broaden our perspective to include not only the head but also the condition of the entire body and mind, and to view it from multiple angles.

Based on this idea, Sleep Recovery Lab will be developed as a new hub for exploring sleep from multiple perspectives, accumulating practice and research.

"Sleep Recovery Lab"

Sleep Recovery Lab adopts an approach that addresses sleep from three directions: head, body, and mind.

First, with the dry head spa that Kumono Yurikago values, we will prepare the time for inducing rest from the head.

Furthermore, by combining approaches that focus on relaxation and switching of the entire body, we aim to design a deeper rest experience.

In addition, this initiative incorporates a perspective that focuses on the internal condition of the body and bioelectricity.

Changes in state for sleep cannot be explained by a single factor, but rather involve a complex interaction of sensation, body, and mind.

Therefore, at Sleep Recovery Lab, we will explore the possibilities of new approaches to sleep by overlaying these multiple perspectives.

[New sleep exploration created by the fusion of dry head spa and Phiten technology]

A major feature of this initiative is the combination of Kumono Yurikago's cultivated dry head spa sleep approach and Phiten's technology, materials, and equipment.

The dry head spa is a technique that creates an opportunity for rest through manual therapy on the head.

On the other hand, the sensation and switching of the entire body are also important elements for creating a state conducive to sleep.

Therefore, this collaboration with Phiten aims to broaden the perspective to areas that cannot be fully reached by manual therapy alone, thereby making the approach to sleep more three-dimensional.

Sensory approaches through manual therapy and physical approaches based on Phiten's technological philosophy.

The significance of this collaboration is to further deepen the understanding and practice of sleep, beyond merely providing relaxation, by fusing these two.

[Phiten's technology and state-of-the-art care equipment supporting Sleep Recovery Lab]

Nano Metax Coating

Phiten's Nano Metax coating is applied to the entire space, including the walls, floors, and ceilings of the store.