Tamanohikari Sake Brewery and Musashi Paint Co-create Aged Sake Brand RING, with Advance Sales on Makuake

Tamanohikari Sake Brewing Co., Ltd. (Head office: Fushimi-ku, Kyoto; President and Representative Director: Yosuke Haba; hereinafter “Tamanohikari Sake Brewery”) will launch RING, a new aged sake brand co-created with Musashi Paint Holdings Co., Ltd. (Head office: Toshima-ku, Tokyo; Representative Director: Yumiko Fukui; hereinafter “Musashi Paint”). RING is scheduled to begin advance sales on the support-purchase service Makuake from Friday, May 15, 2026. The brand combines sake quietly aged in a low-temperature environment of 5°C with one-of-a-kind bottles given new life through Musashi Paint’s technology. At its core are the values of “time,” “circulation,” and “rebirth.” RING is a new aged sake brand born from a “cycle of revival” that connects sake, materials, and people to the future. RING is not simply about aging. Sake gains depth through time, materials receive new roles, and human hands give each bottle a unique expression. The brand gives form to the value nurtured by time. The name RING carries several meanings: a ring of connection that links people together, a ring of time in which value deepens as years accumulate, and a ring of circulation that carries materials that would otherwise have completed their role into the future. Tamanohikari Sake Brewery did not aim to create just another aged sake. Its goal was to deliver the value of time created through aging not only as flavor, but also as an experience. RING accompanies milestones in life and conveys not only taste, but also the time and sentiments behind it. It is a new sake value proposition that allows people to “gift time itself.” RING’s 5°C low-temperature aging creates a soft and elegant flavor. While Japanese sake is often valued for freshness and youthful aroma, Tamanohikari explored whether sake, too, could acquire new value through time. RING is aged slowly over a long period at 5°C. As time passes in this low-temperature environment, the sake changes to a pale amber hue, while its aroma deepens into an elegant aged fragrance without becoming overly heavy. The natural umami of rice expands as a gentle sweetness, and the sharp edges of acidity and alcohol soften into a smooth, mellow mouthfeel. Rather than competing for intensity, RING aims to be an aged sake that quietly accompanies meals and conversation. Every RING bottle is one of a kind. The bottles use paint that would otherwise have completed its role and been discarded. Through Musashi Paint’s technology, these colors are given new value and reborn as bottles with distinct individual expressions. The same color, pattern, and appearance will never appear twice. Just as the sake develops through time, the bottle also carries its own unique character. This is more than simple upcycling. RING gives stories not only to the flavor, but also to the bottle, creating a memorable gift. It is also a new proposal for circularity that connects the value of materials to the future. RING is proposed as an aged sake gift for life milestones such as Father’s Day, birthdays, wedding anniversaries, promotions, and 60th birthday celebrations. Aging periods of five, seven, and ten years are not merely numbers. They gain value when layered with the time spent with the recipient and the time yet to come. RING aims to offer an experience of gifting “time with that person,” not just enjoying flavor. Gift wrapping options using origata-style washi wrapping and mizuhiki cords are also available, designing the experience so that the sentiment is conveyed from the moment of presentation to the moment of opening. Yosuke Haba, President and Representative Director of Tamanohikari Sake Brewery, commented that the company aimed to deliver the “value of time” created through aging as sake. He said they wanted to shape a new value for sake that combines flavors deepened by time with meaning that accompanies life’s milestones. Through RING, he hopes people will feel not only the taste, but also the time and sentiments behind it. Yumiko Fukui, Representative Director of Musashi Paint Holdings, said she is very pleased to have given a new role to paint that would otherwise have completed its original purpose. She believes color has the power not only to decorate products, but also to create new value and stories. Through co-creation with Tamanohikari Sake Brewery, the company will deliver a new experience where color and time overlap. Product overview: The product name is RING (aged sake). Ingredients are rice (domestic) and rice koji (domestic rice). Alcohol content is 16%, volume is 720 ml, and the manufacturer is Tamanohikari Sake Brewing Co., Ltd. The lineup includes five-year aged sake (brewed in 2021) at 30,000 yen before tax, seven-year aged sake (brewed in 2019) at 50,000 yen before tax, and ten-year aged sake (brewed in 2016) at 100,000 yen before tax. Key features include 5°C low-temperature aging, one-of-a-kind bottles made using paint scheduled for disposal, a gift proposal for “gifting time” at life milestones, and optional gift wrapping with origata and mizuhiki. Because each bottle is finished by hand, every color and pattern expression is different. Images include items under development, and specifications or designs may change in part.