16 Companies Participate in 'Spring TABLE FOR TWO Internalization Campaign' - Promoting Employee Social Contribution for Onboarding and Engagement

TABLE FOR TWO International (TFT) conducted the 'Spring TABLE FOR TWO Internalization Campaign' from April 1 to April 30, 2026, aimed at promoting employee-led social contribution activities in alignment with 'Four-Two Day' on April 2. 16 companies participated, implementing a wide range of unique initiatives.

Why Companies Engage with TFT
Of the world's 8 billion people, about 700 million suffer from hunger and malnutrition, while nearly 2.5 billion suffer from lifestyle-related diseases due to obesity and other food-related issues. Food and nutrition problems are complex and should be addressed at all levels, including by companies and individuals, not just by the UN or governments.

Companies are increasingly expected not only to create value through their core business but also to contribute to solving social issues. Recently, there is growing interest in creating social impact through corporate-NPO collaborations and 'employee-participatory' social contribution activities where each employee actively engages. The TFT program, which adds donations to daily meals, is expanding as a platform for employees to easily engage in social contributions.

Furthermore, spring, when new employees join, is a crucial timing for internalizing corporate philosophy and values. Participating in social contribution activities provides an opportunity for employees to realize their company's purpose and its connection to society.

Campaign Overview
'Four-Two Day' on April 2 is an organization-designated commemorative day established to increase awareness and participation in TFT activities. This campaign aimed to widely promote TFT initiatives within companies and create opportunities for employees to participate in social contribution activities in their daily lives.

Period: April 1 (Wed) - April 30 (Thu), 2026

Main Content:
- Implementation of internal awareness and participation promotion measures.
- Development of unique projects tailored to each company's characteristics.

Voices from Corporate Representatives:
- 'By posting in early April, we were able to familiarize new employees with accessible social contribution activities.'
- 'This timing is perfect as all new employees are at the headquarters before being assigned to their departments, making it a great opportunity.'
- 'The 'Four-Two Day' announcement felt fresher and drew more attention than usual communications.'
- 'Introducing it in meetings where workplace representatives disseminate information ensured everyone took notice again.'

Unique Participation Examples:
- Nissui Corporation: Implemented multilingual signage and weekly special menus (fish or global cuisine).
- Ihara Suisan Co., Ltd.: Conducted a participatory project where employees voted for special menus, promoting cafeteria usage and communication.
- ADVICS Co., Ltd.: Introduced TFT activities as part of new employee training for about 170 people, combined with healthy meal offerings.
- Sumitomo Electric Industries, Ltd., Yokohama Works: Offered a special original menu inspired by TFT, stimulating interest in the cafeteria.