Okayama's Largest-Ever Market: 'HARENOBA MARCHE' to Launch in Setouchi City
Key facts
- Okayama's Largest-Ever Market: 'HARENOBA MARCHE' to Launch in Setouchi City
- Setouchi City, Okayama Prefecture, will host its first large-scale market 'HARENOBA MARCHE' on June 27, 2026, produced by a regional revitalization officer. Around 100 vendors will participate, featuring local cuisine, crafts, and family workshops.
- Source: PR Times
- Date: June 13, 2026
Direct answer
Setouchi City, Okayama Prefecture, will host its first large-scale market 'HARENOBA MARCHE' on June 27, 2026, produced by a regional revitalization officer. Around 100 vendors will participate, featuring local cuisine, crafts, and family workshops.
- Citation
- Okayama's Largest-Ever Market: 'HARENOBA MARCHE' to Launch in Setouchi City (June 13, 2026), PR Times
- Source
- PR Times
- Date
- June 13, 2026
Setouchi City, Okayama Prefecture, will host its first large-scale market 'HARENOBA MARCHE' on June 27, 2026, produced by a regional revitalization officer. Around 100 vendors will participate, featuring local cuisine, crafts, and family workshops.
📋 Article Processing Timeline
- 📰 Published: June 13, 2026 at 17:00
- 🔍 Collected: June 13, 2026 at 08:18
- 🤖 AI Analyzed: June 13, 2026 at 10:02 (1h 43m after Collected)
Setouchi City, Okayama Prefecture, will launch its first large-scale market, 'HARENOBA MARCHE' (Hareno-ba Marche), on Saturday, June 27, 2026, organized by a regional revitalization officer serving as the 'founding producer' of large-scale markets.
Approximately 100 vendors will participate, offering gourmet food made from local ingredients, curated retail goods, and workshops for families to enjoy together. We welcome you and your loved ones to attend.
Background and Purpose of the Event
Currently, small to medium-sized monthly markets such as the Bizen-Fukuda Market and the Tomo-no-Ura Yacht Harbor morning market are held across the city. However, there has been no large-scale market, nor any market held in the city center. To address this, in January 2026 (Reiwa 8), the city appointed a regional revitalization officer to launch a large-scale market utilizing municipal land near JR Ikku Station.
Starting in fiscal year 2027 (Reiwa 9), the officer will organize and operate large-scale markets at least once a month, as well as other major events, to promote urban development that attracts visitors from within and outside the city.
Overview of 'HARENOBA MARCHE' (Hareno-ba Marche)
Event Details
Event Name
'HARENOBA MARCHE' (Hareno-ba Marche)
Date and Time
June 27, 2026 (Saturday) 10:30 AM – 4:30 PM
※ Held rain or shine; canceled in severe weather. Backup date: July 4, 2026 (Saturday)
Venue
North Parking Lot of Setouchi City Hall (300-2 Obara, Ikku-cho, Setouchi City, Okayama)
Number of Participating Vendors
Approximately 100 (food, retail, agricultural products, workshops)
Access and Parking
①【For those arriving by JR Akō Line】 6-minute walk from Ikku Station
②【For those arriving by Setouchi City-operated bus】 Get off at 'Setouchi City Hall Front' bus stop on the Tomo-no-Ura Central Line or the Mushiaki-Nagashima Aiseien Line
※ Visitors using the city-operated bus will receive a 'free city bus ticket' redeemable for their return trip.
③【For those arriving by car】 The following parking lots are available free of charge:
- Yume Town Ikku Store Parking Lot (limited to a designated section of the store's parking area)
- Parking lot in front of Ikku High School
- Ikku High School internal parking lot (available from 11:30 AM)
- JA Parking Lot
Inquiries
Hayashi, Regional Revitalization Officer (TEL: 090-5282-2783)
Official Website
https://www.city.setouchi.lg.jp//soshiki/90/160247.html
List of Participating Vendors (as of June 10)
Approximately 100 vendors will participate, offering gourmet food made from local ingredients, curated retail goods, and workshops for families to enjoy together. We welcome you and your loved ones to attend.
Background and Purpose of the Event
Currently, small to medium-sized monthly markets such as the Bizen-Fukuda Market and the Tomo-no-Ura Yacht Harbor morning market are held across the city. However, there has been no large-scale market, nor any market held in the city center. To address this, in January 2026 (Reiwa 8), the city appointed a regional revitalization officer to launch a large-scale market utilizing municipal land near JR Ikku Station.
Starting in fiscal year 2027 (Reiwa 9), the officer will organize and operate large-scale markets at least once a month, as well as other major events, to promote urban development that attracts visitors from within and outside the city.
Overview of 'HARENOBA MARCHE' (Hareno-ba Marche)
Event Details
Event Name
'HARENOBA MARCHE' (Hareno-ba Marche)
Date and Time
June 27, 2026 (Saturday) 10:30 AM – 4:30 PM
※ Held rain or shine; canceled in severe weather. Backup date: July 4, 2026 (Saturday)
Venue
North Parking Lot of Setouchi City Hall (300-2 Obara, Ikku-cho, Setouchi City, Okayama)
Number of Participating Vendors
Approximately 100 (food, retail, agricultural products, workshops)
Access and Parking
①【For those arriving by JR Akō Line】 6-minute walk from Ikku Station
②【For those arriving by Setouchi City-operated bus】 Get off at 'Setouchi City Hall Front' bus stop on the Tomo-no-Ura Central Line or the Mushiaki-Nagashima Aiseien Line
※ Visitors using the city-operated bus will receive a 'free city bus ticket' redeemable for their return trip.
③【For those arriving by car】 The following parking lots are available free of charge:
- Yume Town Ikku Store Parking Lot (limited to a designated section of the store's parking area)
- Parking lot in front of Ikku High School
- Ikku High School internal parking lot (available from 11:30 AM)
- JA Parking Lot
Inquiries
Hayashi, Regional Revitalization Officer (TEL: 090-5282-2783)
Official Website
https://www.city.setouchi.lg.jp//soshiki/90/160247.html
List of Participating Vendors (as of June 10)
FAQ
What is the HARENOBA MARCHE event?
A large-scale market in Setouchi City, Okayama, featuring around 100 local food, craft, and workshop booths.
When and where is it held?
June 27, 2026 (Sat), 10:30–16:30, at the north parking lot of Setouchi City Hall, Okayama.
Is it held in the rain?
Yes, rain or shine, but canceled in severe weather, with a backup date on July 4, 2026.
Is parking available?
Yes, free parking at Yume Town Ikku, Ikku High School, and JA lots.
How many vendors are participating?
Approximately 100 vendors, including food, agriculture, retail, and workshops.