Ueno to Host an Educational Bon Dance Festival: Kids to Experience DJ, VJ, and Music Production at 'TOKYO Bon Dance × STEAM FESTIVAL 2026'

Y’s Holdings Inc. (Headquarters: Tokyo; Executive Committee Chair: Daisuke Yoshioka) will host the 'TOKYO Bon Dance × STEAM FESTIVAL 2026' on June 26 (Fri) and 27 (Sat), 2026, at Take no Dai Plaza in Ueno Imperial Park.

The 'TOKYO Bon Dance × STEAM FESTIVAL 2026' is a new experiential festival that combines Bon Odori—a symbol of Japanese summer—with DJing, samba, music, visuals, crafting, and STEAM education.

A key feature of this event is that children won’t just watch or dance Bon Odori—they’ll actively participate as creators by experiencing music, visuals, and hands-on crafting.

On June 27 (Sat), STEAM experiences for elementary and middle school students will be held. Through DJ experiences, VJ experiences, music production, and fan crafting, children will engage with music, visuals, design, and expression in a fun and educational setting.

Additionally, the pre-festival night on June 26 (Fri) will feature performances by DJ KOO (TRF), DJ Oasis, and ZEN-LA-ROCK. The main festival on June 27 (Sat) will include a special appearance by DJ RINOKA, a Guinness World Record-holding elementary school student DJ.

By connecting traditional Bon Odori with modern music culture and children’s learning, the two-day event aims to be enjoyable for families, local residents, and music fans alike.

## Transforming Bon Odori into a Learning Space for Children

Bon Odori is a cherished Japanese tradition where people of all generations gather and dance together in a circle. However, in recent years, fewer children and young people participate in local festivals, reducing their exposure to traditional culture.

This event aims to go beyond presenting Bon Odori as a 'traditional event'—instead, it integrates hands-on experiences that allow children to directly engage with music, visuals, and crafting.

In the DJ experience, children will learn the joy of selecting and mixing tracks to shape the atmosphere of the venue. The VJ experience introduces them to visual expression synchronized with music. In music production, they’ll discover the fun of combining sounds, and in fan crafting, they’ll enjoy the unique artisanship of summer festivals.

Learning through play, and participating in the festival through learning—this is the new form of Bon Odori that TOKYO Bon Dance aims to create.

## Ueno’s New Summer Festival: Where DJ, Samba, and STEAM Experiences Unite

At Take no Dai Plaza in Ueno Imperial Park, the festival will feature a variety of content centered around Bon Odori, including DJ stages, samba performances, STEAM experiences, and food trucks.

On the pre-festival night, June 26 (Fri), DJ KOO (TRF), DJ Oasis, and ZEN-LA-ROCK will perform, showcasing new ways to enjoy Bon Odori through music.

On the main festival day, June 27 (Sat), in addition to STEAM experiences for children, Guinness World Record-holding elementary school DJ RINOKA will make an appearance—offering children the chance to witness the achievements of someone their own age.

This urban festival is uniquely Ueno—a convergence of tradition, music, education, community, and family time.

## Event Overview

Event Name: TOKYO Bon Dance × STEAM FESTIVAL 2026
Dates: June 26 (Fri) – 27 (Sat), 2026
Venue: Take no Dai Plaza, Ueno Imperial Park
Program: Bon Odori, DJ Stage, Samba, STEAM Experiences, Food Trucks, etc.
Official Website: https://www.tokyobondance.com/

SNS Information:

Instagram

Featured Performers: DJ KOO (TRF), DJ Oasis, ZEN-LA-ROCK, DJ RINOKA, and more

## STEAM Experience Overview

Date: June 27 (Sat), 2026
Target: Elementary and middle school students
Activities: DJ Experience (open participation), VJ Experience (open participation), Music Production (pre-registration required), Fan Crafting (pre-registration required)
How to Participate: Please check the official website or official SNS channels.
* Pre-registration activities may close once capacity is reached.

## Executive Committee Chair’s Message

Bon Odori is a warm Japanese tradition where local people naturally gather and dance together in a circle.

At the same time, I feel that for children and younger generations, it has become somewhat distant.

With this TOKYO Bon Dance, we aim to combine Bon Odori with DJ, samba, and STEAM experiences—creating an event where children don’t just 'go to watch,' but actively participate by experiencing music and crafting.

We hope that the joy of learning, connecting with local culture, and creating summer festival memories will inspire future cultural inheritance and community engagement.

## Company Overview

Company Name: Y’s Holdings Inc.
Headquarters: Tokyo
Executive Committee Chair: Daisuke Yoshioka
Business: Planning and operation of local events, cultural promotion, education-related initiatives, etc.