Yondemy Inc. (Headquarters: Shibuya, Tokyo; CEO: Sota Sasanuma), the operator of the online children's reading program 'Yondemy,' launched 'Yondemi Times' on June 8, 2026, a media platform consolidating knowledge and insights on literacy education.
'Yondemi Times' features content on building reading habits, expert advice, home-practice tips, school initiatives, and interviews related to reading. It integrates content previously distributed across platforms like note, YouTube, and radio.
The platform provides specific insights and practical tips for families and educators to better foster a love for reading in children.
▶︎ 'Yondemi Times' URL: https://media.yondemy.com/
Key Features of 'Yondemi Times'
1. Actionable Home-Reading Tips: Tips on choosing books suitable for children, establishing reading habits, and creating an inviting environment for books.
2. Expert and Educational Insights/Data: Introduces case studies from tutoring centers and schools, research data, and expert analysis, providing evidence-based findings.
3. Testimonials from Families: Shares experiences from families who have successfully developed their children's reading habits.
4. Diverse Content Formats: Includes articles, video book introductions, reading lists, research materials, and event information, delivered in a multi-format approach.
Background of the Launch According to the 2025 '70th School Reading Survey' by the School Library Association, the percentage of 'non-readers' (those who read zero books in a month) reached 9.6% for elementary, 24.2% for junior high, and 55.7% for high school students. These figures represent an increase across all school levels, underscoring the growing concern over the decline in children's interest in reading.
Since its inception in 2020, Yondemy has facilitated 1.5 million book encounters for a cumulative total of 30,000 children. Enrolled students read an average of 25.6 books per month, roughly eight times that of an average household. The company is now centralizing its accumulated educational insights to provide a hub for anyone interested in literacy education.
FACT BOX
- Source: PR TIMES
- Category: New Product