Instagram Operation SaaS "Socious" Officially Released, Integrating Everything from Research to Automated Responses and Campaigns
WorkHack Inc. has officially released "Socious," an Instagram operation support SaaS. It integrates everything from research to automated responses, campaign analysis, and report output, aiming to streamline Instagram operation tasks.
📋 Article Processing Timeline
- 📰 Published: May 11, 2026 at 19:00
- 🔍 Collected: May 11, 2026 at 10:31
- 🤖 AI Analyzed: May 12, 2026 at 05:21 (18h 49m after Collected)
WorkHack Inc. (Headquarters: Koto-ku, Tokyo) officially released its Instagram operation support SaaS "Socious" on Monday, May 11, 2026.
Socious is an Instagram operation SaaS that integrates research, automated responses, campaign analysis, and report output, based on a unique database of 750,000 public accounts and 19 million public posts. It offers a perpetually free plan with unlimited accounts and a 14-day free trial of all features for all users.
Screen Image
Background of the Release
Instagram has become an indispensable marketing channel for businesses in Japan, with over 66 million monthly active accounts (※). However, operation tasks are diverse, including "researching reference posts," "creating posts," "responding to comments and DMs," "planning and executing campaign measures," "aggregating and analyzing data," "creating internal reports," and "comparing results across multiple accounts."
To cover these tasks, the reality is that operations are managed by switching between various tools—operation tools, analysis tools, and campaign management tools—and bridging the gaps with Excel or spreadsheets. As a result, the productivity of the operation site is significantly hindered, and many voices from the SNS marketing field indicate that they cannot allocate enough time to planning and improving measures that should be their primary focus.
※ Source: Meta announced at "Meta Marketing Summit Japan 2023" held in November 2023 that the number has more than doubled from 33 million announced in 2019.
[Value Proposition of Socious] "From research to reporting, it's all completed here."
Socious is a SaaS that consolidates Instagram operation tasks, which previously required using multiple tools, into a single platform. With Socious alone, you can complete research, post scheduling, automated responses, campaigns, monitoring, analysis, reporting, and multi-account management, allowing you to break away from manual operations connected by Excel or spreadsheets.
There is no limit to the number of Instagram accounts that can be linked. Since no additional fees are incurred no matter how many accounts are added, businesses managing multiple accounts can operate them centrally without worrying about costs.
"From research to reporting, it's all completed here." — This is the value proposition of Socious.
Analysis of your own account's posts
Detailed display of tagged posts
Dashboard of your own account
Comparison screen for multiple accounts
[Key Features] 8 Function Groups Covering Instagram Operation Tasks
Socious integrates 8 function groups necessary for Instagram operations into one platform.
■ Research
From a unique database of 750,000 public accounts and 19 million public posts, you can perform account searches across industries, follower count ranges, and engagement levels, discover trending posts, and extract related tags used with specific hashtags.
Search results can be output as JSON/PDF data formatted for AI analysis, which can be used for in-depth analysis in combination with external AI like ChatGPT.
Public account search results
Account Search
From 750,000 public accounts, you can narrow down by various conditions such as free words, follower count, and average engagement, enabling the discovery of potential influencers and competitor accounts.
Details of public accounts
Viewing account details
Information such as follower trends of discovered accounts, video post ratio, well-engaged posts, and accounts that may have mentioned that account can be viewed on a single screen.
This allows for instant judgment on whether to appoint an influencer or to assess successful measures of that account. Furthermore, account information can be output as data for AI analysis, allowing for deeper analysis by linking with AI like ChatGPT, and serving as input for improving your own account's operations.
■ Automated Responses
Automate two-way communication with followers, such as automatic DM delivery triggered by specific comments, automatic responses to comments, and setting standard messages (icebreakers) to be displayed at the beginning of DMs. It also includes an AI-assisted rule design function to reduce the effort of operation design.
Example of MBTI diagnosis
Supports complex rules like MBTI diagnosis
It supports the creation of complex diagnostic content like MBTI diagnosis. Unlike typical flowchart creation, it allows for consultation with generative AI such as ChatGPT, Claude, and Gemini.
Socious is an Instagram operation SaaS that integrates research, automated responses, campaign analysis, and report output, based on a unique database of 750,000 public accounts and 19 million public posts. It offers a perpetually free plan with unlimited accounts and a 14-day free trial of all features for all users.
Screen Image
Background of the Release
Instagram has become an indispensable marketing channel for businesses in Japan, with over 66 million monthly active accounts (※). However, operation tasks are diverse, including "researching reference posts," "creating posts," "responding to comments and DMs," "planning and executing campaign measures," "aggregating and analyzing data," "creating internal reports," and "comparing results across multiple accounts."
To cover these tasks, the reality is that operations are managed by switching between various tools—operation tools, analysis tools, and campaign management tools—and bridging the gaps with Excel or spreadsheets. As a result, the productivity of the operation site is significantly hindered, and many voices from the SNS marketing field indicate that they cannot allocate enough time to planning and improving measures that should be their primary focus.
※ Source: Meta announced at "Meta Marketing Summit Japan 2023" held in November 2023 that the number has more than doubled from 33 million announced in 2019.
[Value Proposition of Socious] "From research to reporting, it's all completed here."
Socious is a SaaS that consolidates Instagram operation tasks, which previously required using multiple tools, into a single platform. With Socious alone, you can complete research, post scheduling, automated responses, campaigns, monitoring, analysis, reporting, and multi-account management, allowing you to break away from manual operations connected by Excel or spreadsheets.
There is no limit to the number of Instagram accounts that can be linked. Since no additional fees are incurred no matter how many accounts are added, businesses managing multiple accounts can operate them centrally without worrying about costs.
"From research to reporting, it's all completed here." — This is the value proposition of Socious.
Analysis of your own account's posts
Detailed display of tagged posts
Dashboard of your own account
Comparison screen for multiple accounts
[Key Features] 8 Function Groups Covering Instagram Operation Tasks
Socious integrates 8 function groups necessary for Instagram operations into one platform.
■ Research
From a unique database of 750,000 public accounts and 19 million public posts, you can perform account searches across industries, follower count ranges, and engagement levels, discover trending posts, and extract related tags used with specific hashtags.
Search results can be output as JSON/PDF data formatted for AI analysis, which can be used for in-depth analysis in combination with external AI like ChatGPT.
Public account search results
Account Search
From 750,000 public accounts, you can narrow down by various conditions such as free words, follower count, and average engagement, enabling the discovery of potential influencers and competitor accounts.
Details of public accounts
Viewing account details
Information such as follower trends of discovered accounts, video post ratio, well-engaged posts, and accounts that may have mentioned that account can be viewed on a single screen.
This allows for instant judgment on whether to appoint an influencer or to assess successful measures of that account. Furthermore, account information can be output as data for AI analysis, allowing for deeper analysis by linking with AI like ChatGPT, and serving as input for improving your own account's operations.
■ Automated Responses
Automate two-way communication with followers, such as automatic DM delivery triggered by specific comments, automatic responses to comments, and setting standard messages (icebreakers) to be displayed at the beginning of DMs. It also includes an AI-assisted rule design function to reduce the effort of operation design.
Example of MBTI diagnosis
Supports complex rules like MBTI diagnosis
It supports the creation of complex diagnostic content like MBTI diagnosis. Unlike typical flowchart creation, it allows for consultation with generative AI such as ChatGPT, Claude, and Gemini.