We's COLOR's Future and Challenge: "Conveying the Wonderfulness of Marriage to Everyone"
We's COLOR Co., Ltd. shared its corporate dream for 'April Dream', aiming to convey the beauty of marriage through highly personalized and experiential photo weddings, expanding from Shizuoka to the rest of Japan.
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- 📰 Published: April 1, 2026 at 15:00
- 🔍 Collected: April 1, 2026 at 08:05
- 🤖 AI Analyzed: April 22, 2026 at 08:59 (504h 53m after Collected)
Our company endorses "April Dream," an initiative that aims to make April 1st a day to broadcast dreams.
This press release is a corporate dream.
We's COLOR Co., Ltd. (Location: Mishima City, Shizuoka Prefecture) aims to deliver the feeling of "marriage is wonderful" to everyone through our photo wedding business.
In recent years, not only are there couples who do not hold wedding ceremonies, but there is even a trend of thinking "I don't need to get married."
Against the backdrop of diversifying values, we believe that people should be free to think about marriage however they like.
However, we want to deliver the wonderfulness of marriage to as many people as possible.
We want to convey the warmth of "marriage" and "family."
With this thought in mind, we are deeply engaged with photo weddings.
We hope that beyond our continuous effort to convey "marriage is wonderful to everyone," a happy society awaits.
## What We's COLOR Values
What We's COLOR provides is a "photo wedding that remains in your memory, not just as a record."
We value delivering a time where you can have a moving experience, treating that day as a "milestone in life," rather than just taking pictures.
Especially now, as the concept of marriage is changing, we are aiming for a world where people can choose a marriage that suits them, tailored to their own values, instead of focusing on whether or not to hold a ceremony. This includes:
- Weddings preserved in photos
- Weddings preserved in videos
- Weddings spent with special people
## Why We Take on This Challenge
We aim to deliver the cutting edge of the bridal industry to regional areas and create a society where people all over Japan can enjoy happiness.
Realizing a marriage that is true to yourselves, not only in urban areas but also in regional areas.
That is the mission of We's COLOR.
## Future Initiatives
Until now, we have been developing photo weddings centered on location shooting based in Shizuoka Prefecture.
Currently, we have started studio shooting in Mishima City to meet more diverse needs.
And in the future, we will expand nationwide and deliver to even more couples.
This press release is a corporate dream.
We's COLOR Co., Ltd. (Location: Mishima City, Shizuoka Prefecture) aims to deliver the feeling of "marriage is wonderful" to everyone through our photo wedding business.
In recent years, not only are there couples who do not hold wedding ceremonies, but there is even a trend of thinking "I don't need to get married."
Against the backdrop of diversifying values, we believe that people should be free to think about marriage however they like.
However, we want to deliver the wonderfulness of marriage to as many people as possible.
We want to convey the warmth of "marriage" and "family."
With this thought in mind, we are deeply engaged with photo weddings.
We hope that beyond our continuous effort to convey "marriage is wonderful to everyone," a happy society awaits.
## What We's COLOR Values
What We's COLOR provides is a "photo wedding that remains in your memory, not just as a record."
We value delivering a time where you can have a moving experience, treating that day as a "milestone in life," rather than just taking pictures.
Especially now, as the concept of marriage is changing, we are aiming for a world where people can choose a marriage that suits them, tailored to their own values, instead of focusing on whether or not to hold a ceremony. This includes:
- Weddings preserved in photos
- Weddings preserved in videos
- Weddings spent with special people
## Why We Take on This Challenge
We aim to deliver the cutting edge of the bridal industry to regional areas and create a society where people all over Japan can enjoy happiness.
Realizing a marriage that is true to yourselves, not only in urban areas but also in regional areas.
That is the mission of We's COLOR.
## Future Initiatives
Until now, we have been developing photo weddings centered on location shooting based in Shizuoka Prefecture.
Currently, we have started studio shooting in Mishima City to meet more diverse needs.
And in the future, we will expand nationwide and deliver to even more couples.