Undistributed Watermelons Also Featured, Over 100 Varieties Gathered: Japan's Largest Event 'Watermelon Party 2026' to be Held in July
WagaMama Co., Ltd. will host 'Watermelon Party 2026,' Japan's largest event where over 100 watermelons, including undistributed and rare varieties, can be tasted and compared, on July 5, 2026, in Nerima-ku, Tokyo. Watermelon farmers from across Japan will also participate, aiming to deepen interaction between producers and consumers and revitalize the watermelon industry.
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WagaMama Co., Ltd. (Headquarters: Kumamoto City, Kumamoto Prefecture) will host 'Watermelon Party 2026,' Japan's largest event where over 100 watermelons, including undistributed and rare varieties, can be tasted and compared, on Sunday, July 5, 2026, at 'IKUSA ARENA' in Nerima-ku, Tokyo. General tickets went on sale from Friday, May 1, 2026.
■ Experiential Tasting Event Featuring Over 100 Watermelons, Including Undistributed Varieties
This event is Japan's largest watermelon event, with approximately 300 participants, where carefully selected watermelons from all over Japan gather. Attendees can taste and compare over 10 to 15 varieties of watermelons, including rare varieties not generally distributed and unreleased prototype strains that don't even have names yet. Watermelon farmers from all over Japan, from Akita in the north to Okinawa in the south, will also participate, allowing attendees to enjoy a variety of unique watermelons while receiving explanations directly from the farmers.
In addition to watermelon sales and related goods, the venue will also feature quiz games and photo booths. It will be an event where you can experience the charm of watermelons from multiple perspectives, not just by tasting them.
■ Background of the Event
While watermelon is a familiar fruit, the differences in taste between varieties and the commitment of producers are not widely known. Also, since watermelons do not ripen further after harvesting, freshness greatly affects their taste, but it is difficult to deliver them to consumers in optimal condition through general distribution.
Against this backdrop, this event aims to provide a place where people can directly experience the true deliciousness and diversity of watermelons, and to create new opportunities to connect producers and consumers. By creating encounters with valuable watermelons that are not usually eaten in daily life, known only to a select few, and by providing a place for watermelon farmers and participants to interact directly, we aim to invigorate the Japanese watermelon industry. It has been held 7 times so far, with a cumulative total of over 1,150 participants, and a wide range of age groups from teens to 60s have enjoyed special encounters with watermelons.
Please enjoy this opportunity to experience various watermelons.
【Watermelon Party 2026 Event Information】
Date: Sunday, July 5, 2026, 12:00-15:00
Venue: IKUSA ARENA (Nerima Toho Plaza Building 5F, 2-19-1 Nishiki, Nerima-ku, Tokyo)
Access: Approximately 10 minutes walk from Tobu-Nerima Station
Ticket Sales Price:
① VIP Seats (Limited to 30 seats): 25,000 yen (tax included)
【VIP Seat Benefits】
・Guidance to seats where communication with our representative Sato and watermelon farmers is easy
・Provision of special watermelon (1 slice per person)
・Special watermelon souvenir (1/8 slice per person)
・Guaranteed refills of watermelon (up to 2 slices of each type per person)
・All-you-can-drink watermelon juice
・Limited to 30 seats
② General Seats: 7,480 yen (tax included)/person
Special Website: https://amaisuika.com/blog/news/3209/
【Partial Pre-release of Watermelons Scheduled to Participate This Year】
Asahi no Kodama Watermelon
Asahi no Kodama Watermelon / Akita
Asahi no Kodama Watermelon is a watermelon characterized by its texture in addition to its taste. Its flesh is firm and has a crisp texture, allowing you to enjoy not only the original texture of watermelon but also a pleasant crunch.
Another feature is the unique elegant aroma felt when you take a bite. The appetizing aroma, unlike other watermelons, makes the taste even richer. Due to this good balance, it is a popular variety at this event every year.
Furiya Watermelon Kinshoku Raou
Furiya Watermelon Kinshoku Raou / Oita
Furiya Watermelon 'Kinshoku Raou' is a variety that has won the highest gold prize at the Japan Vegetable Sommelier Summit. It is characterized by its deep sweetness, richness, and strong crispness, and is known as a super high-sugar yellow watermelon.
It is a rare variety that is difficult to cultivate and has limited market distribution, and is carefully grown under thorough quality control in the rich natural environment of the Hita Basin. Furiya Watermelon carefully selects only those that meet their quality standards by test-cutting each watermelon after harvesting.
*The varieties and contents of watermelons provided may change depending on the procurement situation and weather conditions on the day.
■ Organizer's Comment: 'A Place to Change the Concept of Watermelon and Explode Passion'
Previously, many people would ask, 'Are there even different varieties of watermelon?' However, every time we hear voices like 'This variety was the best!' through this party, we feel the circle of watermelon lovers expanding, and our hearts are filled with warmth. What we are particular about is delivering watermelons carefully cultivated by farmers in their 'most delicious state,' freshly picked and directly shipped in the morning. It is filled with the passion of farmers who are crazy about watermelons.
■ Experiential Tasting Event Featuring Over 100 Watermelons, Including Undistributed Varieties
This event is Japan's largest watermelon event, with approximately 300 participants, where carefully selected watermelons from all over Japan gather. Attendees can taste and compare over 10 to 15 varieties of watermelons, including rare varieties not generally distributed and unreleased prototype strains that don't even have names yet. Watermelon farmers from all over Japan, from Akita in the north to Okinawa in the south, will also participate, allowing attendees to enjoy a variety of unique watermelons while receiving explanations directly from the farmers.
In addition to watermelon sales and related goods, the venue will also feature quiz games and photo booths. It will be an event where you can experience the charm of watermelons from multiple perspectives, not just by tasting them.
■ Background of the Event
While watermelon is a familiar fruit, the differences in taste between varieties and the commitment of producers are not widely known. Also, since watermelons do not ripen further after harvesting, freshness greatly affects their taste, but it is difficult to deliver them to consumers in optimal condition through general distribution.
Against this backdrop, this event aims to provide a place where people can directly experience the true deliciousness and diversity of watermelons, and to create new opportunities to connect producers and consumers. By creating encounters with valuable watermelons that are not usually eaten in daily life, known only to a select few, and by providing a place for watermelon farmers and participants to interact directly, we aim to invigorate the Japanese watermelon industry. It has been held 7 times so far, with a cumulative total of over 1,150 participants, and a wide range of age groups from teens to 60s have enjoyed special encounters with watermelons.
Please enjoy this opportunity to experience various watermelons.
【Watermelon Party 2026 Event Information】
Date: Sunday, July 5, 2026, 12:00-15:00
Venue: IKUSA ARENA (Nerima Toho Plaza Building 5F, 2-19-1 Nishiki, Nerima-ku, Tokyo)
Access: Approximately 10 minutes walk from Tobu-Nerima Station
Ticket Sales Price:
① VIP Seats (Limited to 30 seats): 25,000 yen (tax included)
【VIP Seat Benefits】
・Guidance to seats where communication with our representative Sato and watermelon farmers is easy
・Provision of special watermelon (1 slice per person)
・Special watermelon souvenir (1/8 slice per person)
・Guaranteed refills of watermelon (up to 2 slices of each type per person)
・All-you-can-drink watermelon juice
・Limited to 30 seats
② General Seats: 7,480 yen (tax included)/person
Special Website: https://amaisuika.com/blog/news/3209/
【Partial Pre-release of Watermelons Scheduled to Participate This Year】
Asahi no Kodama Watermelon
Asahi no Kodama Watermelon / Akita
Asahi no Kodama Watermelon is a watermelon characterized by its texture in addition to its taste. Its flesh is firm and has a crisp texture, allowing you to enjoy not only the original texture of watermelon but also a pleasant crunch.
Another feature is the unique elegant aroma felt when you take a bite. The appetizing aroma, unlike other watermelons, makes the taste even richer. Due to this good balance, it is a popular variety at this event every year.
Furiya Watermelon Kinshoku Raou
Furiya Watermelon Kinshoku Raou / Oita
Furiya Watermelon 'Kinshoku Raou' is a variety that has won the highest gold prize at the Japan Vegetable Sommelier Summit. It is characterized by its deep sweetness, richness, and strong crispness, and is known as a super high-sugar yellow watermelon.
It is a rare variety that is difficult to cultivate and has limited market distribution, and is carefully grown under thorough quality control in the rich natural environment of the Hita Basin. Furiya Watermelon carefully selects only those that meet their quality standards by test-cutting each watermelon after harvesting.
*The varieties and contents of watermelons provided may change depending on the procurement situation and weather conditions on the day.
■ Organizer's Comment: 'A Place to Change the Concept of Watermelon and Explode Passion'
Previously, many people would ask, 'Are there even different varieties of watermelon?' However, every time we hear voices like 'This variety was the best!' through this party, we feel the circle of watermelon lovers expanding, and our hearts are filled with warmth. What we are particular about is delivering watermelons carefully cultivated by farmers in their 'most delicious state,' freshly picked and directly shipped in the morning. It is filled with the passion of farmers who are crazy about watermelons.