[AI Character IP Project Launched] Unplug × ICO Unveil AI Character IP 'PRAY TO GACHA'
Unplug Inc. and AI creator ICO have launched a joint AI character IP project, 'PRAY TO GACHA,' featuring the AI-generated character 'ALO.' This project explores new possibilities in character expression and IP development through AI generation technology.
📋 Article Processing Timeline
- 📰 Published: May 11, 2026 at 22:00
- 🔍 Collected: May 11, 2026 at 13:31
- 🤖 AI Analyzed: May 11, 2026 at 14:05 (33 min after Collected)
▼ Overview
A joint project 'PRAY TO GACHA' by "Unplug Inc.", a specialized team in animation, motion graphics, and 3DCG video, and AI creator ICO, commenced on May 4th.
'PRAY TO GACHA : ALO'
▼ About 'PRAY TO GACHA'
The protagonist, "ALO," loves gachapon, and her room is filled with figures.
She secretly wishes someone would see them, but she's a bit shy about making friends.
One day, she stumbles into a peculiar world—
To meet someone new in an unknown place.
'PRAY TO GACHA' is the story of "ALO," an original character born from AI generation technology. This work, which depicts themes of loneliness, serendipity, and connection through gachapon, pursues the possibilities of new character expression created by AI.
▼ Official Links
・Instagram (https://www.instagram.com/praytogacha)
・X (https://x.com/PRAYTOGACHA)
・Youtube (https://www.youtube.com/@PRAYTOGACHA)
・TikTok (https://www.tiktok.com/@praytogacha)
▼ Project Features
① Collaboration with Top Domestic Creators
This project is a joint effort between Unplug, a video production company specializing in animation and CG, and ICO, one of Japan's leading AI video creators. From planning and direction to generation, it consistently pursues quality that is applicable to both business and entertainment, going beyond mere AI generation.
② New Horizons in Character Expression through AI Generation Technology
The character's visuals, world view, and narrative are all created using AI generation technology. While leveraging the latest AI tools, the character is elevated into a unique world view through the creators' sensibilities and directorial skills.
③ As a New Frontier in AI x IP Development
This project aims to be a next-generation content development model that not only develops AI characters but also envisions IP expansion, including merchandise. It challenges the possibility of "AI-born characters appearing on real-world shelves"—a rare initiative in Japan.
▼ Comments
ICO (AI Creator)
"Through the character ALO, I want to freely expand the possibilities of AI expression. Please look forward to the expanding world of 'PRAY TO GACHA.'"
・Youtube (https://www.youtube.com/@ICOaivideo)
・X (https://x.com/ICO_AIvideo)
・Instagram (https://www.instagram.com/ico_aivideo)
Unplug Inc. (https://unplug-studio.jp/)
"We are truly delighted to have started this project with ICO-san.
This project seriously challenges the possibility of an AI-born character becoming an IP that resonates with people's hearts.
We want to challenge AI to create new value by transcending the boundaries of entertainment and business. We kindly ask for your support for 'PRAY TO GACHA'!"
A joint project 'PRAY TO GACHA' by "Unplug Inc.", a specialized team in animation, motion graphics, and 3DCG video, and AI creator ICO, commenced on May 4th.
'PRAY TO GACHA : ALO'
▼ About 'PRAY TO GACHA'
The protagonist, "ALO," loves gachapon, and her room is filled with figures.
She secretly wishes someone would see them, but she's a bit shy about making friends.
One day, she stumbles into a peculiar world—
To meet someone new in an unknown place.
'PRAY TO GACHA' is the story of "ALO," an original character born from AI generation technology. This work, which depicts themes of loneliness, serendipity, and connection through gachapon, pursues the possibilities of new character expression created by AI.
▼ Official Links
・Instagram (https://www.instagram.com/praytogacha)
・X (https://x.com/PRAYTOGACHA)
・Youtube (https://www.youtube.com/@PRAYTOGACHA)
・TikTok (https://www.tiktok.com/@praytogacha)
▼ Project Features
① Collaboration with Top Domestic Creators
This project is a joint effort between Unplug, a video production company specializing in animation and CG, and ICO, one of Japan's leading AI video creators. From planning and direction to generation, it consistently pursues quality that is applicable to both business and entertainment, going beyond mere AI generation.
② New Horizons in Character Expression through AI Generation Technology
The character's visuals, world view, and narrative are all created using AI generation technology. While leveraging the latest AI tools, the character is elevated into a unique world view through the creators' sensibilities and directorial skills.
③ As a New Frontier in AI x IP Development
This project aims to be a next-generation content development model that not only develops AI characters but also envisions IP expansion, including merchandise. It challenges the possibility of "AI-born characters appearing on real-world shelves"—a rare initiative in Japan.
▼ Comments
ICO (AI Creator)
"Through the character ALO, I want to freely expand the possibilities of AI expression. Please look forward to the expanding world of 'PRAY TO GACHA.'"
・Youtube (https://www.youtube.com/@ICOaivideo)
・X (https://x.com/ICO_AIvideo)
・Instagram (https://www.instagram.com/ico_aivideo)
Unplug Inc. (https://unplug-studio.jp/)
"We are truly delighted to have started this project with ICO-san.
This project seriously challenges the possibility of an AI-born character becoming an IP that resonates with people's hearts.
We want to challenge AI to create new value by transcending the boundaries of entertainment and business. We kindly ask for your support for 'PRAY TO GACHA'!"